Recruiting the very best for your team comes with a little bit of luck, and a whole lot of hard work and patience. We pride ourselves on recruiting strong individuals for our already top-notch sales team. Luke Acree, president of ReminderMedia, focuses on what this process entails in our Above the Noise series—which breaks down… Read more »
How to Recruit Like a Boss
Find Success in the Renters Market
Renters are an under-served demographic in the world of real estate. Buyer leads will always be secondary to sellers, but rookie agents need to take advantage the money on the table when it comes to renters. Video Transcription I want to give you guys four different strategies to help you target renters today. Alright guys… Read more »
Drip vs. Nurture, Which One is Best?
Drip and nurture are two words that are often used interchangeably when it comes to sales and marketing e-mail campaigns, but they are two very different animals. Each has a very useful application when it comes to your client/prospect communications. In this episode of Above The Noise, Luke talks about how to leverage each type… Read more »
Attract New Clients with Curated Content
The primary reason people don’t produce content for their business is because they simply don’t have the time. Consistently writing blogs can be difficult, but curated content is much easier and less time consuming. Video Transcription Guys today we’re talking about curated content. Now content marketing is a great way for you to connect with… Read more »
Must-Read Real Estate Books to Kick off the New Year Right
Resolutions come in a variety of types—from health and wellness objectives to professional and personal goals. Regardless of where you see yourself a year from now, it’s about how you get there that’s important. Books can be a large part of achieving those goals, especially in real estate. Put these five must-reads at the top… Read more »
Be the Type of Boss Millennials Want: Here’s How
Lazy, entitled, and ignorant: these are just a few words that are used to described millennials. But like it or not, this generation is here to stay, and now makes up one third of the total workforce. While the validity of these stereotypes are certainly up for debate, millennials are more prone to thrive under… Read more »
Customer Story: “In This Business People Always Forget”
Fiona Santos is a real estate agent with Renovation Design Realty who understands the gravity of being forgotten. To combat this common industry occurrence, she relies on high-quality marketing tools, specifically American Lifestyle magazine. “I chose American lifestyle because it’s colorful, it’s something they can hold, they can put it on their coffee, and they… Read more »
5 Tips for Building a Personal Brand
Updated July 2023 Actively shaping and reinforcing perceptions of who you are so that you encourage people to know, like, and trust you is the work of building your personal brand. Think of any established brand—Starbucks, for example—and immediately a distinct image comes to mind. Whether it’s the recognizable white cup with the familiar green… Read more »
How Real Estate Agents Can Generate More Referrals and Repeat Business
As a real estate agent, over 60% of your business should be coming from your past clients. In this episode of Above the Noise, Luke breaks down how you can use American Lifestyle magazine to help you generate valuable repeat and referral business. Video Transcription Hey, so are you generating enough referral and repeat business… Read more »
Listen Up: The Ultimate Podcast Playlist
According to the Census, nearly 20 percent of American’s have commutes that are 45 minutes or longer. Since teleportation isn’t an option (come on, technology) we unfortunately have to grin and bear the time wasted behind the wheel. While a slowpoke in the left lane is enough to make you want to pull your hair… Read more »
Here’s How You Keep Top Producers Around
Unfortunately, losing your top producers to the competition can happen more often than you would like. Use these three tips to help you become the ideal manager and keep your employees happy AND productive. Video Transcription Alright so you guys know I’ve been in sales for years and I have tons of sales people working… Read more »
Ep. 11: How to Close on the Phone
You need to bring a lot to the table when you’re delivering a pitch over the phone. One of the most important aspects to a quality pitch is clarity. Nobody will buy what they don’t understand. Along with clarity, you need to speak with an air of authority. Prospects will be far more likely to… Read more »
