4 Tips for Handling Objections in Sales

It doesn’t take long working in sales to realize that objections are inevitable. More often than not, a prospect with have a million reasons why they don’t want to buy and very few reasons for why they think they should. As a salesperson, it’s your job to overcome those objections and convince the prospect why,… Read more »


Ep 57: Monetizing the Reciprocity Effect

We all know it’s better to give than to receive, but in business, sometimes you have to give in order to see a return. The term “reciprocity effect” refers to the idea that by extending a gift or favor to clients, they are more likely to return the favor and do something for you, as… Read more »


4 Content Marketing Mistakes You Absolutely Want to Avoid

There’s really no overstating the value of content marketing. Offering something that informs, entertains, or elicits an emotional response from your audience will make them more likely to view you as a trusted authority. If they don’t immediately buy from you, odds are good they eventually will . . . so long as you continue… Read more »


4 Mistakes Agents Need to Avoid When Listing a Property

Whether you’re a new agent or have been in the field for years, you know very well that the real estate market can be incredibly competitive. With so many properties for sale at any given moment, the key to success is to create a listing that really stands out. But, while it’s important to know… Read more »


How to Be Patient and Close More Deals

Whether this is your first contact with your prospect or your fifteenth, it can be difficult when you realize the other party isn’t quite as eager to buy as you are to sell. This doesn’t mean you should simply accept that the sale won’t happen—at ReminderMedia, we’re big proponents of the One-Call-Close Mentality. On the… Read more »


Building Trust for Your Business in the Community

Like anything else in life, trust has to be earned. And as a business owner, you probably know this better than most. When it comes to earning trust for your business, people are not always so quick to jump onboard. You might have even found that, despite your best efforts, some clients or prospects were… Read more »


How to Build Rapport and Create Relationships

When it comes to setting yourself up for long-term success, the key is building relationships that result in more repeat business and referrals. But how do you create those kinds of relationships in the first place? In order to connect with a customer in a lasting way, you need to start by establishing rapport. What… Read more »


sales-Objections

Don’t Let Sales Objections Get the Best of You

From “it’s too expensive” to “I need to talk to my team before I make a decision,” sales objections come in all shapes and sizes. And if you’re part of this cutthroat industry, then you know just how frustrating being on the receiving end of an objection can be. While disheartening, objections aren’t the end… Read more »


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5 Ways to Promote Your Open House in 2023

Updated August 2022 As any agent who’s hosted them will attest, open houses can be a lot of work. From preparation and promotion to making sure things go smoothly when the day finally comes, all the time, effort, and money spent on an open house can sometimes be enough to scare agents away from doing… Read more »


Prospecting Tips for Every Platform

Social media is one of the best ways to get the most out of your prospecting efforts. Though there are some common themes throughout each platform, it’s important to know what to emphasize on each social media app. Check out these tips to maximize your production on each social media outlet. Facebook Connecting with prospects… Read more »


3 Types of Facebook Ads Agents Should Be Using

Are you ready to get serious about Facebook marketing, but are still feeling unsure about which ads will work for you?   Today on Above the Noise, Josh Lusk reviews the three most effective types of ads you can run, while offering suggestions for how real estate agents might use them to grow their business…. Read more »


Home Staging Like a Pro

Getting your clients’ homes ready for the market requires a pretty long to-do list: cleaning, decluttering, renting a storage unit, and making repairs, to name a few. However, staging is often forgotten about despite being an integral part of the process. It can often get lost in the shuffle, not to mention the added cost… Read more »