A Full-Circle Approach to Staying in Touch with Your Clients

Other coaches or consultants who help you with your marketing campaigns are going to hate what we’re about to share with you. Focusing on campaigns produces mediocre results. For instance, if you’re planning to reach out to clients just before the busiest real estate season of the year, they may not give you a second… Read more »


3 Tips for the Social Media Novice

Unless you’ve been sleeping for the past decade, you know that social media is essential to your business—your clients expect you to have a social media presence. These days, not being on social media is like not having a website. Consider these stats: 90% of the total US population uses social media actively. Facebook, the most popular platform,… Read more »


Start Your 2016 Marketing Plan with Issue 74 of American Lifestyle Magazine

The new year is just around the corner, and you know what that means: resolutions. Your clients are probably already promising themselves to eat better or exercise more. And maybe your marketing resolution is to stay in better touch with your clients to attract more repeat business and referrals. Issue 74 of American Lifestyle magazine… Read more »


Create a Clickable Call to Action on a Real Estate Landing Page

Updated January 2023 So prospects have made their way to your landing page. Congratulations, but now what? In order to convert these prospects into leads rather than lose the potential of a new client, your page must be outfitted with a properly designed, actionable call to action (CTA). A CTA is typically a button that… Read more »


Social Media Quick Tips

4 Quick Tips To Improve Your Social Media Presence

It’s easy to get wrapped up in all of the little details of social media. Obsessing over the perfect time of day to share to a network, how many likes we get on a post, or the ideal length of a post are commonplace. But social media marketing doesn’t have to be complicated or overwhelming. At its core, social media is… Read more »


New Fitness Tear Out Card Options Available

Fitness is a hot topic. In fact, there were over 1.2 million Google searches for the keyword in January alone. And that doesn’t include any related search terms, such as exercise, workout, or get in shape. That shouldn’t be surprising. Everyone knows the benefits of fitness. But few of us get as much exercise as… Read more »


3 Things New Real Estate Agents Should Be Doing Right Now

Passing your real estate licensing course and becoming an agent is an exciting time! Now that you’re out in the world, how do you get the phone to start ringing? Your pre-licensing coursework teaches you everything you need to pass the state test, but often skips over the important tricks of the trade needed to… Read more »


Tips For Starting Your Own Business: Inc. Women’s Summit 2016

Women have made leaps and bounds in the worlds of business and entrepreneurship. Though the probability of a woman becoming a CEO or running her own company has grown in recent decades, there are still strides to be made and barriers to be broken—and that’s why opportunities like Inc.’s Women’s Summit are so important. This… Read more »


Every Day is a Battle

In life, our existence becomes a series of patterns. Some of us live by a rigid routine that allows for maximum productivity. Others play it by ear, go with the flow, and tackle issues as they arise. Often our success is about the right balance of preparation, execution, and follow-through. Each day is bound to… Read more »


4 Ways to Enhance Your Personal and Professional Success

How much time do you devote to honing your craft? Do you treat your job like an art form? Picture your career as a sport: are you a peewee or a pro? To be an all-star closer, it takes more than simply showing up to the game on time.  You need to spend time off… Read more »


Stop Making Money Your Primary Motivation

It seems like a foolish notion. But take a moment to look deeply at the reason you wake up in the morning. Is it simply to perform a job in exchange for money? If the answer to that question is “yes” then you are a member of the vast majority. But what happens when the… Read more »


The Best Sales Strategy in the History of Business

Real estate is a unique brand of sales. Most salespeople practice a word-for-word pitch thousands of times. They memorize talking points and anticipate objections. This is how they become great. Real estate agents have to be more adaptive because the only thing they sell that stays the same is themselves. Agents must present their product… Read more »