Discover imaginative ways to use a custom real estate magazine to nurture relationships and generate leads and referrals. If you’re an agent who’s thinking about adding a custom real estate magazine to your marketing toolbox but aren’t quite sure of its value, then this blog is for you. Beyond mailing them to recipients and hoping… Read more »
7 Proven Ways to Generate Leads and Referrals with a Custom Real Estate Magazine
Ep. 236: 6 Can’t Fail Closing Techniques to Get More Deals
Effective Techniques for Closing a Sale Who should listen: This episode is for sales professionals looking for different types of closing techniques that will enable them to close more deals. Key point: The six closing techniques described are: the takeaway sales technique, the assumptive close, the tie-down or yes close, the either/or close, the… Read more »
Ep. 408: No Plan B—From Poverty to Millionaire Entrepreneur (with Letisha Jackson)
Sometimes Determination Is All You Have Key idea: Don’t let a lack of experience, money, systems, or some other perceived “essential” stop you from getting ahead. When determination is all you have, work with that. This week’s Stay Paid guest is Letisha Jackson, the CEO of Jackson Insurance Group in Tupelo, Mississippi. Letisha’s a… Read more »
Ep. 413: 5 Perfect Emails for Staying Connected with Your Sphere
5 Email Ideas to Get and Keep Clients’ Attention Key idea: Email is simply another channel through which you can share content with your clients, and we’ve got five tried-and-true types of content that will have your recipients opening, using, keeping, and sharing your emails. There are several good reasons to use a variety… Read more »
Ep. 423: 5 Direct Mail Tips That Increase ROI, Response Rate, and Conversions
5 Tips for Perfecting Your Direct Mail Marketing Strategy Key idea: In a noisy marketplace bombarded by digital advertising, the physical nature of direct mail advertising captures attention, creates emotional impact, and leads to easier audience recall. But to capitalize on these benefits, a direct mail campaign must adhere to proven principles of design… Read more »
Ep. 435: 7 Simple Ways to Get Email Addresses from Your Social Media Followers
How to Get an Email Address and Build Your Email List of Clients Key idea: You can’t control social media algorithms or the programs of various real estate marketplaces, so it’s critically important to have your own list of email addresses. The list you create is yours to keep and use regardless of the… Read more »
6 Easy Ideas for Converting FSBOs Into Clients
According to the National Association of REALTOR®’s (NAR) most recent statistics, approximately 8% of home sales were For Sale By Owner transactions. That represents a significant portion of the market, so tapping into it can have a big impact on your bottom line. If you’re looking for the opportunity to convert FSBOs into clients, you’ll… Read more »
3 Successful Agents Show How to Promote Yourself as a REALTOR® on Social Media
There are many real estate agents on social media, such as Ryan Serhant, Josh Altman, and Barbara Corcoran, who are widely known and command a large social media following. However, there are many more agents whose names you may not know but who are quietly crushing it on Instagram, YouTube, Facebook, and other social media… Read more »
Ep. 483: 4 Easy Steps to Building a Client Database You’ll Actually Use
From Contacts to Connections: How to Build a Winning Customer Database for Long-Term Success It isn’t the number of contacts you have that matters—it’s the type and quality of the information about them that makes a customer database so valuable. It doesn’t matter what type of business you have—if you’re a service professional, the… Read more »
Ep. 488: Ensuring Success: What It Takes to Build a Thriving Insurance Agency
How to Build Your Own Successful Insurance Agency Whether you’re recruiting agents or converting prospects, there are two fundamental aspects of your business that you must fully understand: your product and your “why.” Rosamaria Marrujo is the CEO of Trusted American Insurance Agency (TAIA) in Sacramento, CA. She’s a seasoned professional speaker who’s hosted… Read more »
Ep. 214 The 4 Pillars of Leadership
The Four Pillars of Leadership It doesn’t matter if the book, podcast, Ted Talk, blog, or presentation that currently has your attention promises to explain the 4, 6, 18, or 53 pillars of leadership. Regardless of how someone might name, count, and categorize these responsibilities isn’t as important to our understanding of leadership as… Read more »
How to Use Your Magazine at a Listing Presentation
Are you looking for ways to really stand apart at your listing presentations, so that you can earn the business of more customers? In today’s episode of Above the Noise, ReminderMedia president Luke Acree offers three tips for using your customized American Lifestyle or Start Healthy magazine to close more listings. Video Transcript When… Read more »
