2016 Inc. Women’s Summit Recap

More than one-hundred aspiring entrepreneurs, tech moguls, and powerful business people gathered for the 2016 Inc. Women’s Summit in New York City on November 3—to listen to and be inspired by a handful of some of the most important players in the business world today. The event kicked off with headlining speaker, Barbara Corcoran, a… Read more »


Sales Tips for Closing Any Deal

In order to close a deal, you have to act as a guide. The prospect is going to display hesitation. They’re going to have excuses. They’re going to want to think about it. These obstacles can be overcome, and sometimes it seems easier to just let a prospect walk away with their doubts and hope… Read more »


Nervous is Good

Every morning I wake up with some butterflies in my stomach. It’s not a sign of anxiety or impending doom, it’s a sign that each day is another opportunity for progress. There’s new profit on the line, a fresh battle to be fought. When I first started out in sales I looked forward to a… Read more »


3 Ways Sharing Your Values with Clients Can Improve Your Business

Around the holidays, many companies and business people join together to help others in need. Supporting these causes isn’t just good for those in need; it’s good for your business, too. Whether you decide to volunteer, support nonprofit organizations, or make charitable donations, here are three ways to leverage your good deeds for your business…. Read more »


Mailing List Tips: Identify Your Connectors

If you’ve read Malcolm Gladwell’s book, The Tipping Point, you’ve learned about three different archetypes of people out there: Mavens Salespeople Connectors Mavens are the knowledge bases in life. They seem to have random trivia stuffed in every nook and every cranny of their brain and are happy to share anything with you. These are… Read more »


Don’t Head Back to School without Issue 71 of American Lifestyle Magazine

Issue 71 of American Lifestyle magazine hits homes just as families are winding down their summer breaks and preparing to send kids back to school. The mentality associated with transitioning from summer to fall always comes with the sense of getting back to the grind, a slower pace, and a more steadier schedule. You’ll feel… Read more »


Customer Story: “To Think That Clients Save Them Is Impressive”

Deborah Freeman has been a REALTOR® in Huntington Beach, California, for more than 30 years. As a seasoned real estate agent, Deborah knows that high-quality marketing pieces that clients are willing to save are invaluable in her business. One of the best parts about sending out American Lifestyle magazine, Deborah says, is the extra 10… Read more »


Clothesline Meditation

Article Spotlight: The Art of Living Intentionally

“Life is chaotic, but we can choose to live it differently.” –Tsh Oxenreider It took a big move and a small change in routine for Tsh Oxenreider to begin living her life intentionally. In “Clothesline Meditation,” Tsh Oxenreider tells the story of the life-changing lesson she learned while adapting to life in Turkey. As a busy… Read more »


3 Tips for How Agents Can Create a “Wow” Client Experience

Updated November 2021 “It takes 20 years to build a reputation and 5 minutes to ruin it. If you think about that, you’ll do things differently.” ~Warren Buffett You may have heard Buffett’s or similar advice many times before, but you may never have thought about it in terms of creating an amazing client experience… Read more »


5 Reasons to Integrate Your Content Marketing and Social Media Strategies

Updated August 2023 It’s a fact—content marketing is far more than just a buzzword or fad. It’s one of the most important and critical elements in the strategic marketing plan of every top business. Whether you’re a large real estate brokerage or a single agent, it’s one of the most powerful tools available for connecting… Read more »



The One Thing Thought Leaders Won’t Acknowledge

In the last few years, there has been a sharp rise in the amount of thought leadership throughout the business world. Thought leaders make for great sources because they have experience directly related to what they talk about. When we turn to them for inspiration or instruction, we can benefit from the mistakes they have already… Read more »