4 Can’t-Miss Tips for Promoting Your Event on Facebook

When you’re planning to host an event related to your business, Facebook provides excellent opportunities for getting the word out. To get started, simply navigate to your Facebook business page and scroll down to where you would normally create a new post. Select “Event” and then follow the instructions on your screen. Be sure to specify… Read more »


Creating a Facebook Ad

How to Create a Facebook Open House Ad

Are you looking to launch an engaging, targeted Facebook ad for your open house, listing, or other product or service?   Today on Put a Put a Pin in It, Andrea Tremper gives step by step instructions for creating an effective targeted ad that will really get results. Video Transcription Whatever line of work you’re… Read more »


Win the Spring Market with Local Events

When it comes to success in the competitive spring real estate market, top performing agents know it’s all about making connections. Sure, you’re going to differentiate yourself from the competition by providing exceptional service, but you’ll only get to that point if you’re able to build relationships first. That’s where local events come in. By… Read more »


How to Keep Your Employees Inspired

Motivating employees isn’t about perks like snacks, ping pong tables, or company events. When employees are uninspired, it’s because they’ve lost the vision that allows them to grow. And, when it comes down to it, no amount of perks can fix that. The key to leadership is helping the people under you achieve their dreams,… Read more »


Exploring Email Marketing Analytics

Using email marketing to your advantage can be trickier than it might seem. Recently, focus has switched to more advanced analytics, with an emphasis on quality and effectiveness, not just quantity. When you’re putting together your email marketing campaign, these are the most important numbers to keep track of. Click-through rate In email marketing terms,… Read more »


Guide Your Financial Planning with the FORD Method

If you’re a financial advisor, earning the trust of your clients is paramount. After all, by entrusting you with their wealth, your client is, effectively, entrusting you with their future. That’s why it’s important to establish rapport early on. When your client is confident you have their best interests at heart, they’ll be more likely… Read more »


Create a Poll on Your Instagram Story

Instagram offers a wide variety of options for engaging directly with your followers in fun and unique ways. Today on Put a Pin in It, Jessi Carlin shows you how to create an engaging poll on your Instagram Story, that you can use to connect with your leads.   Video Transcript If you’re using Instagram… Read more »


3 Ways to Stay Motivated

Are you having a hard time staying motivated? You’re not alone. Statistically, the middle of February is when most New Year’s resolutions fail. Today on Above the Noise, our Brand Content Manager Jessi Carlin offers three tips for staying on track to achieve your goals.   Video Transcript At the beginning of this year, I… Read more »


Fight the Winter Blues and Stay Motivated

For many people, the winter months are a time to be endured, rather than anticipated. Chalk it up to the bitter cold, the perils caused by snow and ice, and the fact that the sun is shining less than at any other time of year. There’s no doubt about it—the winter blues are a force… Read more »


The Best Closing Phrases for Any Deal

In any sales situation, there comes a moment when the time feels right to go for the close. While there is no single magic phrase that will guarantee a sale, there are some time-tested lines that can help you get results. Here are six highly effective closing phrases you can use to close your next… Read more »


bitcoin-real-estate-header

How Bitcoin Affects Real Estate

Cryptocurrency is popping up more and more on our newsfeeds, and doesn’t seem to be going anywhere anytime soon. While the conversation about this digital currency and how it affects real estate keeps swirling, it’s important to first understand what exactly it is. Bitcoin is a virtual way of paying for something that is completely… Read more »


back-to-school-american-lifestyle-magazine

How to Utilize Your Promo Copies This Fall

You leave your promotional copies at listing appointments, open houses, waiting rooms, and even at your hairdresser’s office. This fall, with back to school season in full swing, consider these more autumn-specific places to leave your promo copies. Make the most of your customized magazine by embracing what the season has to offer. Community fairs… Read more »