When it comes to prepping a house for the market, a lot of attention is paid to the interior. But arranging the inside is useless if buyers are turned off by the outside. It all starts with the exterior and the ever-critical curb appeal. If a buyer is unimpressed by a property the moment they… Read more »
Excellent Exteriors That Sell
How These REALTORS® Increased Their Referrals by 20%
Like many real estate agents, Tom and JoAnn Jacobs are busy working with their clients, but they still wanted to stay in touch with their past clients. Whatever they did to maintain these relationships had to be easy, affordable, and something their clients would love. Their own personally branded magazine was the answer. Check out… Read more »
How to Have Work/Life Balance Without Losing Clients
Friends of a colleague went to look at a house just before the July 4 holiday. They really liked it but needed a few days to think about it. After talking it over between themselves and with their friends, they realized they were in love with the house and wanted to make an offer. The… Read more »
The Truth About Turnkey Marketing Solutions
How hands-off are most “turnkey” solutions? Here’s what they don’t tell you. If you’re like me, you see a lot of offers promoting marketing solutions. And I’m just an employee. If you’re running your business, I’ll bet you see even more. Many of them sound great, and some actually are. But they are often more… Read more »
How to Grow Your Business by Spending Less on Client Acquisition
Are you investing enough in client retention? You may think you are, but if you’re like most of your peers, the real answer is no. Client acquisition gets the lion’s share of nearly every marketing budget. After all, new clients bring in new revenue. But research shows that client retention actually delivers better return on… Read more »
3 Tips for Turning Prospects Into Clients With a Single Issue
At ReminderMedia, we believe that a referral is one of the greatest compliments that a sales person can receive. But these days, 92 percent of home buyers use the internet to conduct their own research about the real estate process, and may prefer to validate their referral with a quick google search. In an age where… Read more »
A Unique and Creative Client Holiday Gift (with Benefits for You)
With the holiday season fast approaching, there’s no better time than right now to start thinking about how you’re going to boost your visibility during the holidays. ’Tis the season for greeting cards, fruit baskets, and holiday parties—yet standing out from the crowd means thinking outside the box and putting your own creative spin on your… Read more »
Confidence is Key
If you believe something long enough, it will actually come true. It might sound like fiction, but there is a little bit of scientific truth to the idea of faking it until you make it. Nearly everyone has arrived to a presentation feeling blatantly underprepared—some public speakers might even say they prefer this “off the… Read more »
8 Simple Tips for Writing Copy that Sells
For many, writing can be an intimidating task. But, knowing the basics can help increase your sales tenfold. If you find yourself straying away from writing copy or are in need of a quick refresher, here are eight simple tips to help you write the type of copy that sells. 1. Empathy is key Everyone… Read more »
Ep. 91: Start Your Own Podcast Today: A Step-by-Step Guide (with Mark Randall)
Mark Randall is a video producer for ReminderMedia. He’s also the primary producer of Stay Paid, and he’s played a major role in making the show what it is today. Today, Mark steps in front of the microphone to discuss why you need to create your own podcast (and how easy it is to… Read more »
Home Staging Like a Pro
Getting your clients’ homes ready for the market requires a pretty long to-do list: cleaning, decluttering, renting a storage unit, and making repairs, to name a few. However, staging is often forgotten about despite being an integral part of the process. It can often get lost in the shuffle, not to mention the added cost… Read more »
5 Tips for Being More Visible in Your Real Estate Farm
It’s important to develop a plan of action for remaining visible to clients and potential clients in your farm. Visibility is everything, because people are more likely to use and recommend a real estate agent they know, like, and trust. Try these five tips to become more visible in your real estate farm. Host a… Read more »
