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Top 10 Back to School Blog Posts for Your Clients

August is upon us, which means many of your clients are gearing up for the upcoming school year. This busy time for parents presents a number of opportunities for you to connect with them on social media. By offering valuable content on your platform of choice, you can show that you care about your clients… Read more »


A mug of iced tea and some flowers are on a table, beside a book that reads "365" on the cover

How to Use Seasonal Content in Your Geographic Farming

When you’re looking to become the dominant agent in a geographic farm, it’s crucial that you think ahead. That means planning your marketing messaging many weeks (or even months) in advance. The important thing to remember is that your clients are being won over not immediately, but by a series of carefully considered connections. Whether… Read more »


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How to Use Incentive Theory to Make Better Investments

In the world of business, success often comes at a great cost. Founders and CEOs are nearly always marked by passion and a tireless work ethic. When competition is relentless, and make or break moments happen every day, it takes nothing less than fanatical leaders to steer the ships of industry toward profitable seas. But… Read more »


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How to Succeed at Geo-Farming in 2020

Are you looking to succeed at geographic farming in 2020? If so, make sure you aren’t neglecting the methods that always work. To make it in the digital age, savvy real estate agents are cultivating their brands on social media, offering value via blog posts and videos, and even generating leads through social media platforms like… Read more »


Ep 84: Become a Top Producer by Being Your Authentic Self (with Bubba Mills)

Bubba Mills is the owner and CEO of Corcoran Consulting & Coaching, an international small business, mortgage, and real estate coaching company, whose clients are recognized as some of the most successful professionals in their respective fields. Today on Stay Paid, Bubba discusses the strategies he uses to help his clients become top producers. Key… Read more »


3 Ways Small Businesses Can Team Up and Create Partnerships

When you’re a service-based sales professional, it’s important for you to be visible in your community. One of the most effective ways to increase your visibility is by partnering up with other businesses.   Today on Above the Noise, Josh Stike offers three tips for proposing a partnership that will benefit your business in a… Read more »


The Top 6 Facebook Trends in 2019 for Real Estate Agents

When you’re a real estate agent looking to grow your business online, it’s important to be aware of what your peers are doing. By taking advantage of the latest tools and strategies, you can find new, relevant ways to connect with your target demographic. In no particular order, here are 6 of the most relevant… Read more »


Get to Know Your Clients with the FORD Method

Updated February 2024 Solid client relationships are the key to your long-term success. If you need proof, consider that acquiring a new client costs far more than retaining an existing client—anywhere between 5% and 20% more. Just four years ago, in 2020, CallMiner reported that customer churn cost US businesses $168 billion per year—an amount… Read more »


Are Open Houses Worth It for Sellers?

For decades, open houses were one of the primary methods sellers’ agents used to find buyers for their listings. But, in recent years, open houses have begun to fall somewhat out of favor—made unnecessary, in the eyes of some, by the rise of digital marketing and a greater interest in private showings. Before you rule… Read more »


Ep. 32: Why You Should Be Going Live on Facebook

Using social media for your business has an abundance of benefits. But due to Facebook’s recent algorithm change, ensuring that your content appears organically on your audience’s timeline can be quite a problem. The solution? Going live. On today’s episode of Stay Paid, Josh and Luke discuss the marketing benefits of going live on Facebook… Read more »


Building Trust for Your Business in the Community

Like anything else in life, trust has to be earned. And as a business owner, you probably know this better than most. When it comes to earning trust for your business, people are not always so quick to jump onboard. You might have even found that, despite your best efforts, some clients or prospects were… Read more »


Ep. 60: Marketing Road Map for the New Year

Did you know that 80% of New Year’s resolutions fail by the second week of February? If you don’t want to contribute to that number, it’s time to get serious about the goals you’d like to accomplish in 2019. Developing a marketing plan should be at the top of your to-do list. In this special… Read more »