If you haven’t already put a lot of work into boosting your social media presence, what are you waiting for? Facebook, Instagram, Twitter, and the like, are proven ways to increase your engagement with potential clients and can contribute to solid leads in your pipeline. On the flip side, if you feel like you have… Read more »
Stop! Do You Have These Bad Social Media Habits?
Here’s Why You Need a Business Podcast
Podcasts aren’t just for your weekly servings of pop culture and unsolved true crimes. In fact, a podcast can be a useful tool to help you build both your brand and your business. Over 112 million Americans have listened to a podcast in 2017, which is up 11% from the previous year (Edison Research). With… Read more »
How to Reconnect with Old Leads and Clients
If you’re a service-based sales professional, it’s important that you maintain connections with prospects and past clients alike. By doing so, you’re more likely to stay top of mind with the people who need what you have to offer. But let’s assume the worst—you’ve completely dropped the ball when it comes to keeping in touch with… Read more »
Win the Spring Market with Local Events
When it comes to success in the competitive spring real estate market, top performing agents know it’s all about making connections. Sure, you’re going to differentiate yourself from the competition by providing exceptional service, but you’ll only get to that point if you’re able to build relationships first. That’s where local events come in. By… Read more »
Leveraging Nextdoor in Your Real Estate Marketing
If you’re reading this, there’s a good chance you’re already marketing on social media sites like Facebook, Instagram, or Pinterest. But have you considered a more local approach? Nextdoor is a social media platform that helps people stay connected with others in their neighborhood—and only their neighborhood. Users need to either be invited or provide proof… Read more »
Fight the Winter Blues and Stay Motivated
For many people, the winter months are a time to be endured, rather than anticipated. Chalk it up to the bitter cold, the perils caused by snow and ice, and the fact that the sun is shining less than at any other time of year. There’s no doubt about it—the winter blues are a force… Read more »
3 Ways to Stay Motivated
Are you having a hard time staying motivated? You’re not alone. Statistically, the middle of February is when most New Year’s resolutions fail. Today on Above the Noise, our Brand Content Manager Jessi Carlin offers three tips for staying on track to achieve your goals. Video Transcript At the beginning of this year, I… Read more »
Create a Poll on Your Instagram Story
Instagram offers a wide variety of options for engaging directly with your followers in fun and unique ways. Today on Put a Pin in It, Jessi Carlin shows you how to create an engaging poll on your Instagram Story, that you can use to connect with your leads. Video Transcript If you’re using Instagram… Read more »
Guide Your Financial Planning with the FORD Method
If you’re a financial advisor, earning the trust of your clients is paramount. After all, by entrusting you with their wealth, your client is, effectively, entrusting you with their future. That’s why it’s important to establish rapport early on. When your client is confident you have their best interests at heart, they’ll be more likely… Read more »
Exploring Email Marketing Analytics
Using email marketing to your advantage can be trickier than it might seem. Recently, focus has switched to more advanced analytics, with an emphasis on quality and effectiveness, not just quantity. When you’re putting together your email marketing campaign, these are the most important numbers to keep track of. Click-through rate In email marketing terms,… Read more »
How to Keep Your Employees Inspired
Motivating employees isn’t about perks like snacks, ping pong tables, or company events. When employees are uninspired, it’s because they’ve lost the vision that allows them to grow. And, when it comes down to it, no amount of perks can fix that. The key to leadership is helping the people under you achieve their dreams,… Read more »
How to Create a Facebook Open House Ad
Are you looking to launch an engaging, targeted Facebook ad for your open house, listing, or other product or service? Today on Put a Put a Pin in It, Andrea Tremper gives step by step instructions for creating an effective targeted ad that will really get results. Video Transcription Whatever line of work you’re… Read more »
