Millennial and Gen-Z buyers make up the vast majority of current and potential buyers in markets throughout the country. These generational cohorts may wait longer to buy their first home than previous generations did, but, for most, it is an important part of their overall financial and lifestyle plan. As a real estate professional, positioning… Read more »
Content Marketing Strategies for Renters and Younger Buyers
Ep. 247: Step-by-Step Process for Converting Facebook Leads (with Gus Munoz Castro)
3 Tips for Producing a Higher Conversion Rate from Facebook and Other Online Ads Who should listen: This episode is for real estate agents who want more success in converting Facebook ads to appointments. Key idea: Better-quality leads coupled with a systematic follow-up strategy, including calls that encourage leads to like and trust you,… Read more »
Don’t Head Back to School without Issue 71 of American Lifestyle Magazine
Issue 71 of American Lifestyle magazine hits homes just as families are winding down their summer breaks and preparing to send kids back to school. The mentality associated with transitioning from summer to fall always comes with the sense of getting back to the grind, a slower pace, and a more steadier schedule. You’ll feel… Read more »
The Effortless Way to Get in Front of Your Audience Online
Ep. 46: Become One with Your Community: Local Expert Tips
Have you ever come across a local professional who lacks local knowledge? Not only is it frustrating, it can deter you from using their services. In this episode of Stay Paid, Josh and Luke discuss why it’s so important for service-based sales professionals to establish themselves as a local expert and how to go about… Read more »
Ep. 36: How to Build Your Email Marketing List
Many assume that email is dead, but we’re here to prove otherwise! Think about this: your email list—if built properly—may be the one marketing source that is truly yours to own. And even with all of the new ways we have to generate leads in sales today, email is still the king of marketing ROI… Read more »
The Science of How to Be a Memorable Service Professional
Use the psychology of memory and sound relationship-marketing tactics to build long-lasting, memorable customer relationships and stay top of mind How are people going to remember you when you’re gone? Relax. I don’t mean “gone” as in “gone to a better place.” I mean “gone” as in you’ve left a conversation with someone you haven’t… Read more »
Ep. 249: 3 Ways to Stay Relevant Amid Increasing Technology (with Mike McGlothlin)
How to Stay Relevant When Technology Threatens Your Job Who should listen: This episode is for financial advisors, real estate agents, and other small business owners wanting to know the way to long-term business success in a world of increasing DIY technologies. Key idea: Deep knowledge of your business, providing value and building trust,… Read more »
Contributing to ReminderMedia’s Branded Publications
Thank you for your interest in writing for ReminderMedia! We are always looking for creative ideas from seasoned writers with travel experience, expertise in a particular field, or anyone with a knack for research. Before you submit your pitch, please read through the following document, which outlines our brand tone and style, procedures for pitching,… Read more »
5 Tips for Creating the Best High-Converting Real Estate Landing Pages for REALTORS®
You don’t need no stinkin’ landing page! That is, unless you want to convert more high-quality leads. Too many real estate agents rely on their websites to attract leads, and yet across industries, websites don’t convert leads nearly as well as landing pages do. But you probably know that already; it’s why you’re reading this… Read more »
Ep. 423: 5 Direct Mail Tips That Increase ROI, Response Rate, and Conversions
5 Tips for Perfecting Your Direct Mail Marketing Strategy Key idea: In a noisy marketplace bombarded by digital advertising, the physical nature of direct mail advertising captures attention, creates emotional impact, and leads to easier audience recall. But to capitalize on these benefits, a direct mail campaign must adhere to proven principles of design… Read more »
The 3 Best Real Estate Landing Pages
Websites go to great lengths to get noticed. But being a website can, alas, be a lonely experience. Imagine you’re a website that has pulled out all the stops and gone to a lot of trouble to be found. You’ve ensured that you’ve got an easy-to-remember, intuitive URL. Your home page makes clear that you… Read more »
