John Anderson is the managing director of Practice Management for Independent Advisor Solutions by SEI. He has been with SEI for over 25 years, and is responsible for all programs focused on helping financial advisors grow their businesses, creating efficiencies in their operations, and differentiating their practices. John is frequently quoted in publications such as Investment News, Financial Planning magazine… Read more »
Ep. 138: John Anderson– How to Specialize Your Marketing During the Quarantine
Ep. 456: The Only Growth Strategy That Never Fails (with Justin Brock)
Beyond Transactions: How Prioritizing Value Builds Brands Customers Will Love and Trust At any given time, only 3% of your audience is ready to buy from you today, so it’s important to develop a strategy that will keep the other 97% in your pipeline. A key component of that strategy should be activities that… Read more »
How to Get a Customer Testimonial
The vast majority of clients have no qualms about giving you a positive review, but most agents never capitalize on their willingness. Watch Luke Acree breakdown the approach to asking for testimonials. Video Transcription Hey guys have you ever wanted to collect a testimonial or review for your website, but you’re just not sure what… Read more »
Ep. 178: Entrepreneurs: Focus on the Vision and You’ll Win the Client
Being an Entrepreneur is About Selling Your Vision Being an entrepreneur, almost by definition, means having a high tolerance for risk. Entrepreneurs forgo traditional careers in which people work for someone else and the relative security that comes with a predictable paycheck. Entrepreneurs also seem to have a unique type of courage. Despite what… Read more »
Ep 101: How to Be a Top Producer and Still Take a Vacation (with Tony Ray Baker)
Tony Ray Baker is a top-producing agent from Tucson, Arizona, with 25 years of experience. He’s maintained a successful real estate practice while never forcing himself to work weekends or foregoing a vacation. Today on Stay Paid, Tony discusses how he built a business that thrives on referrals and repeat transactions. Key Points: Find… Read more »
Ep. 7: How to Build the Perfect Landing Page (Part 2)
On the last episode of Stay Paid, we gave listeners a general overview of landing pages, and by the end of the episode we realized there was still much more to discuss. We’re going to talk about the main type of landing pages, how to create pages that convert visitors, and different tools and services… Read more »
Ep. 432: How to Be an Authority Even If You’re New to the Game
Authority Marketing Positioning Yourself As the Expert (Even If You’re Not) Key idea: Being seen by your target audience as an authority isn’t so much about genuine expertise as it is about positioning yourself as an expert. Mike Saunders is a speaker, bestselling author of four books, and successful business coach who holds an… Read more »
Ep. 91: Start Your Own Podcast Today: A Step-by-Step Guide (with Mark Randall)
Mark Randall is a video producer for ReminderMedia. He’s also the primary producer of Stay Paid, and he’s played a major role in making the show what it is today. Today, Mark steps in front of the microphone to discuss why you need to create your own podcast (and how easy it is to… Read more »
Ep 106: Convert More Leads with These Email Marketing Tips (with Jill Fanslau)
Jill Fanslau is the Content Marketing Manager for AWeber, one of the world’s leading email marketing and automation platforms. Her previous experience in print and digital journalism has given her a unique perspective on marketing in the digital age. Today on Stay Paid, Jill explains how you can use email marketing and relevant content… Read more »
Ep. 466: Step Up Your Conversion Strategies (with Juan Carlos Barreneche)
The Secrets to Converting More Leads into Customers Lead generation boils down to three fundamental steps and a commitment to thinking about the long-term. In this episode of Stay Paid, we welcome back Juan Carlos Barreneche, who previously visited us four years ago when he was just a few years into the real estate business. Juan… Read more »
Ep. 199: 1M followers in 30 days with Brendan Kane
How to Write a Hook That Stands Out in a 3-Second World Back in 2015, Microsoft conducted a study about the shrinking attention span of humans. They surveyed 2,000 people and conducted brain scans of 112 others using electroencephalograms (EEGs). Their conclusion was that from the beginning of the mobile revolution in 2000, our… Read more »
Ep. 496: Never-Fails Trade Secret for Insurance Referrals
Get More Life Insurance Leads with This Effortless Script Having to buy insurance leads is no way to get ahead, which is why you need a foolproof way to create a steady stream of referrals. With this strategy, you can generate three to five new referrals with every sale. Peter Fournier, this week’s Stay… Read more »
