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4 Unique Ways Agents Can Get Leads This Summer

With the spring real estate market in the rearview mirror, now is the time to focus on filling up your sales funnel for the months ahead—setting your sights on new prospects who, with a little effort, will soon become full-fledged customers. While many other agents are on vacation, you can take advantage of these “slow… Read more »


Stop Being Terrible with Names

It’s hard to remember names, but committing them to memory is a power move in the world of sales. As the great Dale Carnegie aptly observed 80 years ago, “…a person’s name is to that person the sweetest and most important sound in any language.” But sometimes we talk to 40 people in a single… Read more »


The One Thing Thought Leaders Won’t Acknowledge

In the last few years, there has been a sharp rise in the amount of thought leadership throughout the business world. Thought leaders make for great sources because they have experience directly related to what they talk about. When we turn to them for inspiration or instruction, we can benefit from the mistakes they have already… Read more »


Stop Making Money Your Primary Motivation

It seems like a foolish notion. But take a moment to look deeply at the reason you wake up in the morning. Is it simply to perform a job in exchange for money? If the answer to that question is “yes” then you are a member of the vast majority. But what happens when the… Read more »


4 Ways to Enhance Your Personal and Professional Success

How much time do you devote to honing your craft? Do you treat your job like an art form? Picture your career as a sport: are you a peewee or a pro? To be an all-star closer, it takes more than simply showing up to the game on time.  You need to spend time off… Read more »


Customer Story: “To Think That Clients Save Them Is Impressive”

Deborah Freeman has been a REALTOR® in Huntington Beach, California, for more than 30 years. As a seasoned real estate agent, Deborah knows that high-quality marketing pieces that clients are willing to save are invaluable in her business. One of the best parts about sending out American Lifestyle magazine, Deborah says, is the extra 10… Read more »


Building the Ultimate Email Marketing Mailing List

A crucial part of maintaining a strong pipeline is creating a comprehensive mailing list. When I’m working with new agents, I tell them to focus on three groups: friends and family, social routine, and past and current clients. It is just as important for a veteran agent to nurture and grow his or her mailing… Read more »


Nervous is Good

Every morning I wake up with some butterflies in my stomach. It’s not a sign of anxiety or impending doom, it’s a sign that each day is another opportunity for progress. There’s new profit on the line, a fresh battle to be fought. When I first started out in sales I looked forward to a… Read more »


Sales Tips for Closing Any Deal

In order to close a deal, you have to act as a guide. The prospect is going to display hesitation. They’re going to have excuses. They’re going to want to think about it. These obstacles can be overcome, and sometimes it seems easier to just let a prospect walk away with their doubts and hope… Read more »


2016 Inc. Women’s Summit Recap

More than one-hundred aspiring entrepreneurs, tech moguls, and powerful business people gathered for the 2016 Inc. Women’s Summit in New York City on November 3—to listen to and be inspired by a handful of some of the most important players in the business world today. The event kicked off with headlining speaker, Barbara Corcoran, a… Read more »


3 Tips for the Social Media Novice

Unless you’ve been sleeping for the past decade, you know that social media is essential to your business—your clients expect you to have a social media presence. These days, not being on social media is like not having a website. Consider these stats: 90% of the total US population uses social media actively. Facebook, the most popular platform,… Read more »


Influential Speakers at Inc. Women’s Summit

Inc.’s annual Women’s Summit is here again, and this year’s lineup of powerful female speakers is nothing short of inspiring. From entrepreneurs to tech moguls, all of the women set to speak at this event have made their way to the top from the ground up, and will be on hand at the November 3… Read more »