The topic of Facebook marketing has been covered by just about every media outlet, thought leader, marketing blog… the list goes on. But when it comes to targeting your Facebook audience as a real estate agent, the lines can be blurry. Shouldn’t everyone be a potential client? Unfortunately, the answers aren’t always that simple. Even… Read more »
Target the Perfect Audience on Facebook
Interview with Andy Dane Carter: How to Remove Your Fear and Commit to Your Business
Real estate expert and investment strategist Andy Dane Carter is all about coaching people to achieve the success they deserve. His passion for real estate and helping clients “unlock their potential” has led to millions of dollars for investors. In today’s episode of Stay Paid, Luke and Josh sit down with Carter to find… Read more »
There’s an Answer for Every Objection
By the time a sales caller has been in the business for a year or two, they’ve likely heard every objection known to man. “I’m moving out of the country in a week!” “My friend used your product and hated it!” *Slams phone down But every seasoned sales professional also knows that for every objection… Read more »
Networking Follow-Up Tips
You dressed to impress, effectively mingled, collected an abundance of business cards, and crushed the networking event. Now what? It’s time to put that contact information to good use, and reach out to your newfound connections. But, if you find yourself staring at a stack of business cards, unsure of your next move, consider these… Read more »
3 Ways to Build Your Email Marketing List
Many assume that email is dead, but we’re here to prove otherwise! Think about this: your email list—if built properly—may be the one marketing source that is truly yours to own. In today’s episode of Above the Noise, Josh provides three tips to help you build your list, and reap the benefits of email marketing…. Read more »
How to Build Your Community Presence with Promotional Copies
Promotional copies are one of American Lifestyle magazine’s best features. But, knowing how to make the most out of them can make a world of difference. In today’s episode of Above the Noise, Phoenix provides five strategic locations where you can leave your promotional copies to help you garner new business. Video Transcription Today, I’m… Read more »
5 Top-Notch Social Media Schedulers
Nowadays, we all (should) know the benefits of using social media for business purposes. But, what many marketers fail to understand is that creating a winning social media strategy requires more effort than just haphazardly posting content. Creating and sticking to a content schedule will help you reap the benefits of social platforms. This is… Read more »
Don’t Make These Common KPI Mistakes
When it comes to business, tracking your progress is a must. This is where Key Performance Indicators (KPIs) come into play. A KPI is a measurable value that demonstrates how effectively a company is achieving key business objections. A few of the most common ones used in small businesses include: net profit margin, sales revenue,… Read more »
ADA Compliance for Real Estate Websites
Are design flaws on your website blocking entire segments of qualified buyers from easily accessing listings? Guest blogger David Gevorkian reviews the benefits of ensuring your website conforms to ADA specifications and offers suggestions for how to bring yours into compliance. As a real estate professional, you work tirelessly to market properties and connect buyers… Read more »