Are you having a hard time staying motivated? You’re not alone. Statistically, the middle of February is when most New Year’s resolutions fail. Today on Above the Noise, our Brand Content Manager Jessi Carlin offers three tips for staying on track to achieve your goals. Video Transcript At the beginning of this year, I… Read more »
3 Ways to Stay Motivated
How to Utilize Your Promo Copies This Fall
You leave your promotional copies at listing appointments, open houses, waiting rooms, and even at your hairdresser’s office. This fall, with back to school season in full swing, consider these more autumn-specific places to leave your promo copies. Make the most of your customized magazine by embracing what the season has to offer. Community fairs… Read more »
Fight the Winter Blues and Stay Motivated
For many people, the winter months are a time to be endured, rather than anticipated. Chalk it up to the bitter cold, the perils caused by snow and ice, and the fact that the sun is shining less than at any other time of year. There’s no doubt about it—the winter blues are a force… Read more »
Leveraging Nextdoor in Your Real Estate Marketing
If you’re reading this, there’s a good chance you’re already marketing on social media sites like Facebook, Instagram, or Pinterest. But have you considered a more local approach? Nextdoor is a social media platform that helps people stay connected with others in their neighborhood—and only their neighborhood. Users need to either be invited or provide proof… Read more »
What Not to Do When You’re Trying to Close
You’re probably constantly bombarded with what you should be saying to have a successful close, but do you know what not to say? Pay close attention to the verbiage you’re using on the phone and keep these tips in mind, so you can perfect the close, day after day. Don’t talk too much If you’re doing… Read more »
The Benefits of Gift Giving
It’s often said that when you give a little, you get a little, and that’s certainly true in the world of sales. If you’re like many other salespeople this holiday season, you’ve probably been mulling over gift ideas for your favorite clients. But what’s the secret to turning this seasonal gesture into more business for… Read more »
Build Better Relationships with Emotional Selling
We’re all emotional beings. Most of us react to situations with our emotions first, and use these emotions to make important decisions. You may have been told that business decisions should be free of emotion, and that acting on instinct as opposed to logic is unwise. But the truth is, if you aren’t in tune… Read more »
Ep. 56: Interview with Mike Cuevas: Why It’s Important to Be Yourself in Your Business
Mike Cuevas, also known as the “Real Estate Dude,” started his career as an agent and a broker—seeing great success in both. He has since branched out to start his own marketing company, which specializes in personal branding services, content creation, websites, and video marketing—among others. In today’s episode of Stay Paid, Josh sits down… Read more »
Sales Objections Versus Excuses
Everyone who has ever worked in sales can tell you that for every amazing sales pitch, there are a million objections. While some objections are valid, and the prospect may really be unable to work with you for whatever reason, most of the time these concerns are really just convenient excuses to put off your… Read more »
Make the Most of Your American Lifestyle magazine Promo Copies
If you already use promotional copies of your American Lifestyle magazine, you know how powerful they can be at listing appointments, open houses, and for prospecting purposes. They are an invaluable addition to your marketing toolbox, and, just like the copies you send to your mailing list, they can make a huge impact. But even… Read more »
Less is More for Your ALM Cover Letter
The best part of utilizing American Lifestyle magazine is the customizable freedom you have. A large part of this comes through in your Front Inside Cover Letter—an important part of this process that can really give people an idea of who you are and why they should trust your expertise. Your magazine letter can say… Read more »
Ep. 33: The 3 Phases of Cold Calling
Cold calling isn’t most people’s favorite method of prospecting, but it’s one of the most effective. How can you really take your technique to the next level? In this episode of Stay Paid, Josh, Luke, and our Director of Sales, Nick Bianco, discuss the art of cold calling, how you can hone your skills to… Read more »