Include these five elements on your landing pages to not only capture lead contact information but also close more deals In the online marketing world, a landing page is a page that a visitor is brought to after clicking on an ad. The primary focus of a landing page is to capture lead contact information…. Read more »
The Best Elements for a Landing Page
Best Practices for Communicating with Clients
When we talk about client communication, we often talk about avenues for communication. These may include social media posts, direct mail, blogs, email blasts, or other marketing and promotional materials. However, we don’t always talk about strategies for effective communication. Remember, client communication is not a one-way street—it involves absorbing information as well as providing… Read more »
The 8 Best Tips to Drive Leads For Your Business
Leads are the lifeblood of all businesses. If you can’t acquire new leads, your business can’t grow. And while this is probably obvious to most business owners, there are still plenty who aren’t sure of the steps they need to take to keep their pipelines full. We have shared countless tips over the years to… Read more »
7 Steps to Effective Property Management | Best Practices
Effective property management is key for a variety of stakeholders, increasing profitability for property owners while maintaining tenant satisfaction and retention. Understanding how to put your expertise to work as a property manager—and how to serve your clients—can help you create an additional income stream while building a base of both investors and renters that… Read more »
The Best Closing Phrases for Any Deal
In any sales situation, there comes a moment when the time feels right to go for the close. While there is no single magic phrase that will guarantee a sale, there are some time-tested lines that can help you get results. Here are six highly effective closing phrases you can use to close your next… Read more »
Ep. 508: The Best Golden Nuggets of 2023 | AI & ChatGPT
Improve Your Efficiency with Chatbots and AI Content Marketing Artificial intelligence has opened new doors to small business owners who struggle to meet the many demands on their time. From the progressive world of chatbots to the fascinating realm of automated content creation, businesses are harnessing the power of artificial intelligence (AI) to revolutionize… Read more »
Ep. 506: The Best Golden Nuggets of 2023 | Client Events
Show Some Client Appreciation with These Referral-Producing Events Client appreciation events are about showing gratitude, but they’re also an exceptionally effective way to capture referrals and generate a surplus of goodwill. Hosting events for high-net-worth clients in the financial industry is a well-established practice, but real estate client appreciation events, in particular, seem to… Read more »
Ep. 463: The Best Way to Use Facebook Ads
Generate All the Sales Leads You Need with Facebook Ads Facebook ads are phenomenal for generating leads, but you need to use the proper strategy. Billions of people use Facebook monthly, making the platform a huge resource you can tap for leads—without ever having to make cold calls! In this episode, we reveal how… Read more »
Top 10 Best YouTube Channels for Real Estate Agents
Guest blogger Andre Oentoro shares his picks for the top 10 real estate YouTube channels that every agent should be watching. Are you a real estate agent looking to up your game and make your business stand out? You’ve come to the right place. YouTube is a great platform to share your knowledge and reach… Read more »
Ep. 370: How to Inspire Your Team to Perform at Their Best
Motivation in the Workplace Strategies for Motivating Employees and Increasing Productivity Who should listen: If you manage or lead people, then this episode will provide you with insights about employee motivation you probably haven’t heard before. Key idea: Whether people are motivated intrinsically or extrinsically to perform a task should influence whether you assign… Read more »
How to Market Luxury Real Estate to High-End Clients
What makes marketing to high-net-worth individuals, very high-net-worth individuals, and ultra-high-net-worth individuals (HNWIs, VHNWIs, and UHNWIs) such a challenge is that these elite groups of people are both like and not like those of us who have normal jobs. Now, granted, they’re more unlike the majority of us, but the similarities are worth considering. Luxury… Read more »
The 5 Best Sources of Social Media Content for Real Estate Agents
From idea generation to completely automated solutions, these are five of the best sources real estate agents can use to boost their social media engagement. By now you know that posting content to social media is one of the most effective ways to have people know, like, and trust you. But real estate agents are… Read more »
