How to Check Your Performance on Twitter

Are you looking to grow your business on Twitter, but struggling to keep track of how well you are actually doing?   Today on Put a Pin in It, Andrea Tremper shows you how to check in on your most important numbers. Video Transcription Like most other social media platforms, Twitter‘s interface gives you a… Read more »


Customer Story: “Its Got a Taste of Class”

Stacey McShane is in a niche market. The company she works for, HP Flanagan, Inc. Builders, knows it’s crucial to stay in touch with past clients because, as luxury builders, they thrive off of the referrals of satisfied customers. American Lifestyle magazine is their way of staying in front of their most important contacts. “Its… Read more »


11 New Ideas for Distributing Your Promotional Copies

Clients share how they use their personally branded magazines to grow their contact databases and generate leads Whether you’re new to our personally branded magazines, or you’ve been mailing a while, don’t you think it’s safe to say that your contact list could use a little updating? Everyone knows that your core clients and sphere… Read more »


Heat Up Your Summer with Issue 70

American Lifestyle magazine Issue 70 hits homes right in the heart of summer—the prime time for social gatherings, home improvement projects, and making real estate moves. As our annual Summer to Sell real estate promotion, Issue 70 includes seven timely articles, great recipes, and of course, a slew of industry specific ads to customize and… Read more »


Should You Incentivize Referrals?

Every now and then I’ll get an unsolicited email from a headhunter about some position or another. Many are for jobs that have nothing to do with writing or marketing, and often they are for positions located several states away from where I live. But they aren’t completely irrelevant. Most of these emails conclude by… Read more »


2016 Inc. Women’s Summit Recap

More than one-hundred aspiring entrepreneurs, tech moguls, and powerful business people gathered for the 2016 Inc. Women’s Summit in New York City on November 3—to listen to and be inspired by a handful of some of the most important players in the business world today. The event kicked off with headlining speaker, Barbara Corcoran, a… Read more »


Customer Story: “You Have to Spend Money to Make Money”

“You have to spend money to make money.” It’s a classic saying in marketing, and it’s one that Bob Gordon, Associate Broker at RE/MAX CENTRE REALTORS®, believes to be true after 35 years in real estate consulting. As a top 1% performer in his office—and top 5% in his state—Bob stays busy by hosting his… Read more »


Customer Story: “Everything About It Was Appealing”

As a REALTOR®, Sheri’ Rivera makes class a cornerstone of her personal marketing. When American Lifestyle magazine was presented at her office she was, “so impressed with the presentation, with the simplicity, with the recipes, everything about it was appealing.” American Lifestyle magazine allows her to expand her reach and stay in front of everybody… Read more »


Customer Story: “I Loved the Idea of Sending Out Something Visual”

Janet Peckinpaugh understands that being remembered is an essential part of her job because, as she says, “A big part of real estate is referrals and it can be a major part of your business.” If she doesn’t do everything in her power to make a positive impact by staying in touch, then she might… Read more »


Customer Story: “It’s Not Just Tossed in the Trash”

Nicole Kittredge understands the importance of building a personal brand in the mortgage industry, and it can be tough to keep her name top of mind while cultivating her brand. American Lifestyle magazine is the perfect vehicle to expand her presence to the people who matter most. Nicole talks about how American Lifestyle magazine is… Read more »


Customer Story: “I Fell in Love with American Lifestyle magazine”

Meet Mark Abas, a financial planner who “fell in love” with American Lifestyle magazine when he first heard about it, and has been sending it to his most important clients ever since. The quality of the magazine, coupled with its distinctiveness, lets Mark spread joy with his marketing. According to him, ALM is “something nice… Read more »


Stop Letting Zillow Eat Your Lunch

Every Real Estate agent knows the importance of quality leads. Every time I turn around I feel there is a new company offering to sell leads to the highest bidder. But what if you’re a new agent trying to get your sea legs in the industry? Hopefully you set aside some savings, and hopefully you… Read more »