John Anderson is the managing director of Practice Management for Independent Advisor Solutions by SEI. He has been with SEI for over 25 years, and is responsible for all programs focused on helping financial advisors grow their businesses, creating efficiencies in their operations, and differentiating their practices. John is frequently quoted in publications such as Investment News, Financial Planning magazine… Read more »
Ep. 138: John Anderson– How to Specialize Your Marketing During the Quarantine
Ep. 39: Reach Your Goals with Sales KPIs
When it comes to business, we all want to measure our success—it’s common nature. But, how do you ensure that you’re on track to reach your goals? By implanting and tracking Key Performance Indicators, better known as KPIs. In today’s episode of Stay Paid, Josh and Luke sit down with Sales Director Nick Bianco as… Read more »
How to Track Print Ads in Google Analytics
Google Analytics is a great tool for tracking your online marketing efforts. But what about when your ads aren’t online? Here’s a nifty trick for that. Google Analytics can be a great tool to improve your marketing efforts. It can show you where your visitors are coming from and what they do while they’re on… Read more »
Ep. 211 Jeff Lerner: Giving away millionaire secrets
How to Use Retargeting Ads as a Part of Your Digital Marketing Strategy Jeff Lerner is the epitome of the entrepreneur who simply won’t quit. During his interview with Luke and Josh, he explains that he: Dropped out of high school to become a jazz musician … Got fired from his first job after… Read more »
7 Costly Mistakes Everyone Makes with Direct Mail Marketing Campaigns
Congratulate yourself on making the decision to start using direct mail! Direct mail is a marketing tool that, unfortunately, some business owners don’t believe in. But you know better! Still, you do need to take some care when using direct mail. Specifically, you want to avoid these seven costly mistakes when planning your direct mail… Read more »
Zillow’s Flip Flops: What the Shutdown of Zillow Offers Means for Real Estate Agents
I’m just going to come right out and say it . . . Zillow has a trust issue. Trust is one of the most fragile of all emotional states because it relies on other people to behave in expected ways, and it’s easy for people to mess with our expectations. When we trust someone, we… Read more »
The Best Platforms for Hosting Your Webinar
Webinars are becoming increasingly useful and effective ways to host live events on the internet. Though there are a number of platforms at your disposal, it’s important to make sure the platform you choose is right for you. Consider your budget and what type of features will be of most use to your webinars as… Read more »
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Tips For Starting Your Own Business: Inc. Women’s Summit 2016
Women have made leaps and bounds in the worlds of business and entrepreneurship. Though the probability of a woman becoming a CEO or running her own company has grown in recent decades, there are still strides to be made and barriers to be broken—and that’s why opportunities like Inc.’s Women’s Summit are so important. This… Read more »
Influential Speakers at Inc. Women’s Summit
Inc.’s annual Women’s Summit is here again, and this year’s lineup of powerful female speakers is nothing short of inspiring. From entrepreneurs to tech moguls, all of the women set to speak at this event have made their way to the top from the ground up, and will be on hand at the November 3… Read more »
Ep 86: Empower Women and Attract More Clients (with Adri Miller-Heckman)
Adri Miller-Heckman is a speaker, author, and consultant, as well as a leading expert on women and financial services. In her book, Keys to the Ladies’ Room, she outlines the femXadvisor model—a strategy for attracting female clients and garnering more referrals. Today on Stay Paid, Adri explains how you can get more clients—and… Read more »