Steve Acree is the founder and CEO of ReminderMedia. Since 2003, our company has helped tens of thousands of service-based sales professionals close more deals and retain more business. Today on Stay Paid, Steve shares his amazing journey through sales, from his earliest experiences as an entrepreneur to starting ReminderMedia in a garage and… Read more »
Ep 100: How to Find Your Passion and Succeed in Business (with Steve Acree)
Leveraging ALM to Connect with Female Prospects
In a household, women play an intricate role in the decision-making process, especially when it comes to finances. Meaning for advisors, women make for a valuable, often untapped, prospect group. However, if you want to connect with this group, your marketing tactics have to be specifically tailored to resonate with females. American Lifestyle magazine acts… Read more »
Tips for Winning High-Net-Worth Clients
Lead generation for financial advisors is a more nuanced art than it is for most other service-based sales professionals. Other industry purveyors can be overt in their advertising and may have the luxury of being able to throw dirt at the wall until something sticks. That kind of marketing can reflect poorly on financial advisors…. Read more »
How Financial Advisors Can Retain Female and Next-Generation Clients [Free Ebook]
If a business reported that they couldn’t reach half of their client market, you’d probably think, “That business is in serious trouble.” That’s exactly what is happening with most financial advisors. It seems like every few months another article comes about how advisors have trouble connecting with female clients. And they aren’t doing much better… Read more »
Ep 77: These 20 People Will Take You to the Next Level (with Sean Carpenter)
Sean Carpenter is a real estate agent with 20 years of experience, who Inman once listed as one of the Top 100 Most Influential Leaders in Real Estate. In addition to working as an agent, he now shares his wisdom with agents nationwide through his many speaking and consulting engagements. His philosophy is “build… Read more »
4 Mistakes Agents Need to Avoid When Listing a Property
Whether you’re a new agent or have been in the field for years, you know very well that the real estate market can be incredibly competitive. With so many properties for sale at any given moment, the key to success is to create a listing that really stands out. But, while it’s important to know… Read more »
6 Easy Ideas for Converting FSBOs Into Clients
According to the National Association of REALTOR®’s (NAR) most recent statistics, approximately 8% of home sales were For Sale By Owner transactions. That represents a significant portion of the market, so tapping into it can have a big impact on your bottom line. If you’re looking for the opportunity to convert FSBOs into clients, you’ll… Read more »
Ep. 155: How Krista Mashore Sells 100 Homes a Year Using Funnels
Krista Mashore is full of energy, enthusiasm, and expertise, and in this episode, she advises that before you can ask a client to commit to you, you need to let them get to know you first. You must be willing to move slowly as you build a relationship, step by step, before asking for… Read more »
Customer Story: “The Value Over a Postcard is 100 Times Better”
Richard Howell was doing some geo farming in his community, but his efforts were not bearing any fruit. “I was getting very little response.” A colleague showed Richard her copy of American Lifestyle magazine and told him about the great ROI she was getting. By sending out an item of value, instead of just a… Read more »
Ep. 191: Advice from a Barron’s Top 100 producer, Erin Botsford
How Do Financial Advisors Find Clients? Erin Botsford finds her clients by being generous. Erin Botsford founded Botsford Financial Group, a hugely successful financial services business, and is a Barron’s Top 100 Producer. She also founded and is the CEO of The Advisor Authority, where she established The Elite Advisor Success System, a five-month training… Read more »
A Guide to Retaining Female and Next-Generation Clients
15 Cheap Marketing Ideas for Real Estate Agents on a Budget
Let’s say you’re a real estate agent who’s fairly new to the business, or you’re a broker who’s starting to build a team, and you’ve got to figure out how to manage marketing for a small business on a tight budget. Well, rest easy because you’ve come to the right place! I’ve got some inexpensive… Read more »
