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3 Reasons to Add a Personally Branded Magazine to Your Marketing Mix

Among the more unique marketing ideas for small businesses is a personally branded magazine. It’s high on the list of the most effective relationship marketing tactics used by real estate agents, financial advisors, insurance and mortgage brokers, lawyers, and other entrepreneurs who offer professional services as part of their brand strategy. Sending a personally branded… Read more »


Ep. 145: How Will Penney and His Team Sold 251 Homes Last Year From Referrals and Reviews

 Will Penney is the president of Penney Real Estate Co., and he has been a licensed REALTOR® since 1988. During his career, he has sold over $250,000,000 worth of local real estate. Will is among the top 5% of REALTORS® to be a Certified Residential Specialist, and he is the highest-rated REALTOR® in Northeast… Read more »


Ep 128: DEEP DIVE – Seth Greene – The Lead Generation Tips No One is Telling You

   Seth Greene is the nation’s foremost authority on growing your business. He is the cohost of the SharkPreneur podcast with Shark Tank’s Kevin Harrington—named one of the top ten podcasts to listen to in 2019 by Nasdaq. He’s also the founder of the direct response marketing firm, Market Domination, and a seven-time best-selling… Read more »


how-to-track-kpi-business-marketing

The Rundown on KPIs For Your Business

If you’re asking yourself, what’s a KPI? Don’t worry—we’ll start at the beginning. KPIs, or key performance indicators, are quantifiable values that your business should be tracking to ensure you are meeting your goals. They can be as simple as tracking net profit or as complex as customer loyalty and retention, but you’ll first need… Read more »


Ep. 201: A conversation with 30-under-30 Top Realtor, Cyrus Mohseni

 What Does It Take to Succeed? To succeed in business, it helps to succeed in life. Helping you succeed as an entrepreneur is what Stay Paid is all about. Week after week, Luke and Josh interview highly successful entrepreneurs and ask them questions about how they built their businesses and what advice they would… Read more »


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Ep. 382: 6 Insanely Effective TikTok Tips

 TikTok Tips to Enhance Your Brand Awareness and Grow Your Following Who should listen: If you found the TikTok tips from Episode 376 helpful, then you need to hear these additional six professional tips from podcast producer and social media manager, Arielle! Her expertise got us 50K followers in only three months! Key idea:… Read more »


How to Find Houses for Sale by Owner (FSBO)

For sale by owners (FSBO) can be great opportunities to earn listings for real estate agents. All you have to do is convince the owner that they will be better off with your advice and guidance, so be ready to sell yourself and the value you provide. But before you have to worry about pitching,… Read more »



3 Principles to Becoming a Cold-Calling Master

If you’re in sales, cold calling will be an integral part of the game. At ReminderMedia we make thousands of calls a day and take a hard look at every aspect of our process. You don’t have to work inside sales to benefit from being able to leverage every dial though. Mastering the art of… Read more »


3 Ways to Respond to Pricing Objections

Updated May 2022 Being in sales is not easy, especially when it comes to one of the most dreaded objections—pricing. More often than not, a prospect will inquire about the cost. Although at first glance it can seem like it’s a genuine concern about money, these questions always stem from unspoken questions about value. You… Read more »


The 11 Best Referral Marketing Ideas You Haven’t Tried

You already know that customer referrals are one of the best ways to get new leads (otherwise, why would you be reading this article?), so I’m not going to bore you with the details about their higher conversion rate (30%), retention rate (37%), or lifetime value (16%) when compared to nonreferred customers. I’m simply going… Read more »


Lesson from a Table at Starbucks

As I sat down in my local Starbucks to write this week’s blog post, something else caught my attention. Before my fingers could hit the keyboard, two women sat down at the table next to me. They immediately engaged in conversation. Family came first. “What’s going on?” “How are the kids are doing?” “How crazy is… Read more »