Take These 3 Steps to Create a Must-Follow Facebook Page

Before you start running ads for your products or services, you need to make sure your Facebook page is worth following. In other words, when people click on a link to your business page, they shouldn’t be subjected to a series of sales-oriented posts. Instead, they should find a carefully curated mix of content that… Read more »


The Top 6 Facebook Trends in 2019 for Real Estate Agents

When you’re a real estate agent looking to grow your business online, it’s important to be aware of what your peers are doing. By taking advantage of the latest tools and strategies, you can find new, relevant ways to connect with your target demographic. In no particular order, here are 6 of the most relevant… Read more »


The Power of Print: How Traditional Media Impacts Modern Marketing

To borrow a phrase from Mark Twain, “The reports of print’s death are greatly exaggerated.” The speculation that print is a dying medium has been bouncing around since the rapid surge in the rise of the internet and social media sites. And while online marketing channels do make up a growing portion of the marketing… Read more »


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The Best Marketing Plan for Financial Advisors – What the Data Say

Updated May 5, 2021 There is no shortage of advice available to financial advisors and broker-dealers about how to market their businesses. I’ve seen advice ranging from sending birthday and holiday cards to hiring a marketing firm or consultant whose expertise is working with financial services professionals. But if you’re a new advisor who’s only… Read more »


Ep. 456: The Only Growth Strategy That Never Fails (with Justin Brock)

 Beyond Transactions: How Prioritizing Value Builds Brands Customers Will Love and Trust At any given time, only 3% of your audience is ready to buy from you today, so it’s important to develop a strategy that will keep the other 97% in your pipeline. A key component of that strategy should be activities that… Read more »


The Best Realtor® Closing Gifts for Buyers

Ideally, you want a truly unique, high-quality, well-appreciated, personal closing gift that won’t break the bank and has the added benefit of consistently keeping you top of mind for referrals and repeat business. In an industry such as real estate, where nurturing and managing customer relationships is a main driver of new, repeat, and referral… Read more »


Ep. 39: Reach Your Goals with Sales KPIs

When it comes to business, we all want to measure our success—it’s common nature. But, how do you ensure that you’re on track to reach your goals? By implanting and tracking Key Performance Indicators, better known as KPIs. In today’s episode of Stay Paid, Josh and Luke sit down with Sales Director Nick Bianco as… Read more »


Ep 129: Eric Siu – Create Exponential Growth with Your Marketing

   Eric Siu is the CEO of the digital marketing agency Single Grain and cofounder of ClickFlow, an SEO tool that is saving businesses time and tracking their revenue. He’s also the cohost of the Marketing School podcast with Neil Patel, and host of the Leveling Up podcast, which are aimed at helping people… Read more »


How to Leverage the Holidays for Your Marketing

When it comes to marketing, leveraging the holidays is a no-brainer. But oftentimes, marketers don’t know where or how to begin. In today’s episode of Above the Noise, Jessi provides three tips to help any business execute a winning holiday marketing strategy. Video Transcription When people think of holiday marketing, they think of where can… Read more »


7 Actionable and Unique Ideas for Luxury Real Estate Marketing in 2024

Updated September 21, 2023 As much as the luxury real estate market has been affected by fluctuations in the larger economy and the aftermath of the pandemic, we seem to have settled into a new norm. Mid-year updates suggest that compared to the second half of 2022, real estate professionals are more upbeat about what… Read more »


10 Lucrative Client Events Financial Professionals Can Use to Grow Their Businesses

If you’re wondering how financial advisors get prospects, it’s by optimizing existing relationships. Client events will strengthen your existing connections, encourage clients to introduce you to new leads, and allow your guests to get to know, like, and trust you. If you manage personal investments and want to attract new clients, then you’re going to… Read more »


Step-by-Step Instructions to Set Up a Facebook Business Page

Are you looking to grow your brand on Facebook? While you can make connections through your personal account, the only way to truly make waves on Facebook is through a dedicated business page.   Today on Put a Pin in It, Andrea Tremper gives step by step instructions for creating a professional business page that… Read more »