How Agents Can Use ALM to Close Expired Listings

For a real estate agent, expired listings can act as an untapped resource. But, knowing how to close them can oftentimes be tricky. Learn how American Lifestyle magazine can help you not only close expired listings, but also garner more clients and build your business. Video Transcription Alright so expired listings are a great source… Read more »


dentist-marketing-ideas

5 Tips Dentists Can Use to Revitalize Their Spring Marketing

As the dreariness of winter comes to a close and gives way to flowers and sunshine, you may start feeling inspired to think up a brand new marketing plan for your practice. Both current and prospective patients are also starting to shed the seasonal blue’s, and are looking to check things off their list, like… Read more »


dental-branding-ideas

4 Tips to Differentiate Your Dental Practice

Regardless of the industry, setting your business apart from the competition is an ever-present thought. But, when it comes to an oversaturated industry like dental, differentiating your practice can oftentimes be the key to your success. Questions like, what’s going to make prospective patients select your practice over another? and why should current patients refer… Read more »


business-partnerships

It’s Who You Know: How to Partner with Local Businesses

Real estate is a social industry. Not only are you continually communicating with your book of business, you’re forging new relationships via networking. While walking into a room full of strangers may seem like a daunting task, its benefits outweigh its risks and can cultivate strategic partnerships. Why partner? When it comes to partnering, the… Read more »


Marketing to the Entire Family

When it comes to sales, especially insurance or financial services, it’s important to connect with entire families and not just individual clients. When you work with families, you spread your brand further and create relationships that span generations. Video Transcription Alright, so if you’re in marketing, sales, a business owner, probably a hundred percent of… Read more »


how-to-improve-seo-online-presence-marketing

How to Compete in the Search Engines as a Real Estate Agency

In the digital world we are living in, search engine marketing has become the foundation of becoming discovered on the internet. Search engine marketing has two categories Search Engine Optimization (SEO) and Pay-per-click (PPC) Advertising. Since most people do not venture past the first page of the search engine results page (SERP), the goal is… Read more »


How Agents Can Leverage the NAR Lawsuit Settlement

The NAR lawsuit settlement is rich with opportunities for agents who prove themselves to be knowledgeable and transparent. On March 15, the National Association of Realtors® (NAR) agreed to a settlement and to adopt new policies to resolve lawsuits claiming their policies inflated commissions for Realtors®. The agreement doesn’t dictate specific commission rates but removes… Read more »