Building Your List with Instagram

Using marketing through a website and email list alone will only get you so far. In order to tap in to a whole new audience, leverage an Instagram page. An Instagram page helps keep your already loyal audience engaged on another platform and also opens up the possibility for you to branch out to an… Read more »


Mistakes to Avoid in Video Marketing

In recent years, the power of video has only increased. When you scroll through any social media or news site, videos are constantly playing. However, we’re at a point now where it is possible to make mistakes with your video marketing. Putting out a video doesn’t just equate to instant success. Making repeated mistakes can… Read more »


Are Open Houses Worth It for Sellers?

For decades, open houses were one of the primary methods sellers’ agents used to find buyers for their listings. But, in recent years, open houses have begun to fall somewhat out of favor—made unnecessary, in the eyes of some, by the rise of digital marketing and a greater interest in private showings. Before you rule… Read more »


Using an Open House to Capture Leads

There are plenty of agents and homebuyers who believe that an open house is an outdated tool in real estate. After all, virtual tours and apps have made the process of homebuying nearly entirely possible through online browsing alone. However, as a real estate agent, open houses are still a highly effective way to capture… Read more »


4 Mistakes Agents Need to Avoid When Listing a Property

Whether you’re a new agent or have been in the field for years, you know very well that the real estate market can be incredibly competitive. With so many properties for sale at any given moment, the key to success is to create a listing that really stands out. But, while it’s important to know… Read more »


The Listing Appointment and Open House Tips and Tricks You Need

Whether you are prepping for either an upcoming listing appointment or an open house on the horizon (or both), it’s easy to get overwhelmed. Keep these tips in mind for when you need a boost of confidence as you prepare for either of these events on your calendar. Listing appointment tips Have a process set… Read more »


Ep. 63: Top Stay Paid Interview Episodes of 2018, Part 2

For Stay Paid podcast, 2018 was a year full of great conversations. Hosts Joshua Stike and Luke Acree picked the brains of thought leaders of all stripes—from real estate moguls and financial experts to social media influencers and insurance agents. Earlier this week, we shared highlights from four of the year’s best interviews. Today, our… Read more »


Best of the Webinars: Our Most Informative Offerings from 2018

They say learning is a lifelong process, and that’s absolutely true in the world of business. If you’re not regularly taking in new information, you run the risk of being left behind. That’s why we’re committed to keeping you in the loop—offering you the opportunity to regularly up your game through online seminars, devoted to… Read more »


Ep 55: Creating a WOW Experience for Your Clients

Think of an experience you’ve had with a business that really made you say “WOW.” What does it take to make that happen? In this episode of Stay Paid, Josh and Luke discuss what makes a client experience successful, why trust and connection is important, and how technology plays a role in understanding your customer… Read more »


Ep. 10: How to Follow Up with Internet Leads

When you get a lead from the internet, the most important step is reaching out quickly, preferably within 5 minutes. This initial contact can come in a few forms; email, text, etc. In this episode of Stay Paid, we’re going to role play the mechanics of a phone call. While we’re going to couch the… Read more »


How to Leverage Social Media for Testimonials

Testimonials are the backbone of an industry. Knowing how to ask for a review without sounding like a burden can do wonders for your business. In today’s episode of Above the Noise, Andrea provides three tips to help you utilize social media to capture testimonials. Video Transcription A good testimonial has the power to turn… Read more »


Don’t Let Negative Customer Testimonials Damage Your Reputation

You’ve been working with a client for months, and you’ve finally closed a deal with them. After dedicating your time and energy to making sure they have the best experience possible, you ask them to leave you a nice review so that prospects may be more willing to work with you. To you, the process… Read more »