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How to Improve Engagement with Timely Content

Updated February 2024 The statistics are astounding . . . 500 million tweets are sent per day. (Social Sheppard) 1.3 billion images are shared on Instagram every day (Photutorial) 150 thousand new videos are uploaded on YouTube per minute. (Wyzowl) 4.75 billion pieces of content are shared on Facebook each day. (Wishpond) With so many… Read more »


American Lifestyle Magazine Is Getting an Updated Look!

We’re excited to announce that in Issue 70 of American Lifestyle magazine—with deadlines beginning this spring—we’ll be updating our look! Don’t worry! We’re not talking a major redesign—just a simplified and more modern look that is easily translatable to the digital environment. Everything that you know and love about American Lifestyle will remain the same,… Read more »


How to Make and Stick with Your New Year’s Resolutions in 2015

It’s that time of year again. When the calendar flips to January, hopeful individuals and small businesses resolve to change their ways—to be more successful, happier, or just better in general. Yes, it’s time for our annual New Year’s resolutions. But why do we make them? And do they really work? According to a recent… Read more »


5 Reasons to Integrate Your Content Marketing and Social Media Strategies

Updated August 2023 It’s a fact—content marketing is far more than just a buzzword or fad. It’s one of the most important and critical elements in the strategic marketing plan of every top business. Whether you’re a large real estate brokerage or a single agent, it’s one of the most powerful tools available for connecting… Read more »


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The New and Improved ALM.com

We’ve said it before and we’ll say it again: every great business needs a solid web presence to back it up. It doesn’t matter if you are a toy manufacturer from Kentucky or a sales and marketing company from California—a great website can help you stand apart from the competition and instill trust in your… Read more »


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See Success with These Marketing Strategies

Marketing is an essential (if not the most essential) aspect of any successful business, but in an increasingly digital world, it can be difficult to know what strategies will work best for you and how to implement them. There are hundreds of different types of marketing tactics out there, so how can you navigate through… Read more »


How to Outperform the iBuyers and Robo-Advisors

Whether you’re a real estate agent, financial advisor, insurance agent, or any other service-based sales professional, the only way you will survive automation is by rising above the mediocrity of a transactional service. What do I mean by transactional? Transactional service is executing the job in the way that your customers have come to expect—taking… Read more »


Ep. 59: Top 4 Stay Paid Sales Episodes

As anyone who’s done it knows, there’s no shortcut to becoming a great salesperson. It takes plenty of real world experience, not to mention the guidance of seasoned veterans who’ve spent years honing their craft.  This special “best of” episode of Stay Paid highlights some of the most useful pieces of expertise shared on… Read more »


This is Business AND Personal: Win Facebook with This Two-Pronged Strategy

We’ve talked previously about the importance of creating a dedicated Facebook page for your business. But, the truth is, there are some features your personal profile offers that you just can’t get with a business page. That’s why service-based sales professionals should promote themselves on their personal profile, as well as their business page. Keep… Read more »


Ep 81: Increase Your Income with Gratitude (with Kim Angeli)

  Kim Angeli is the founder and president of Grateful Box, a company she started in 2016 after selling her insurance business for 600 percent profit. Her goal is to help salespeople think beyond the transaction, and to encourage people to connect outside of social media. Today on Stay Paid, Kim reveals how gratitude and… Read more »


How to Survive the Attack of the Robo-Advisors

Automation has been a popular topic as of late, with the concern that many jobs currently occupied by actual humans will become obsolete as technology advances. Those who work in the financial services industry certainly aren’t immune to the threat of automation. In fact, there are already a number of popular apps and websites meant… Read more »


How to Review a Business on Facebook

Have you had an amazing experience with a business that you just have to share? Today on Put a Pin in It, Andrea Tremper shows you how to leave a glowing recommendation for a business on Facebook. Video Transcription Did you know that 88 percent of customers trust an online review as much as they… Read more »