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Ep. 349: The Stress-Free IG Strategy that Keeps Producing Leads (with Chad Vaughan)

 This Agent’s Only Instagram Marketing Strategy Is to Be Consistent, Helpful, and Himself—and It Works Who should listen: Real estate agents and others who are looking for a simple “you-do-you” lead-generating Instagram strategy that is easy to implement and sustain. Key idea: Everyone is in a different place when they consume content, so your… Read more »


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Ep. 419: 4 Instagram-Approved Tips to Popularize Your Reels in 2023

 Tips for Making Reels That Rock! Key idea: To popularize your Instagram reels and create a loyal audience, you must post consistently. Regularly sharing content encourages trust for which no number of tips, tricks, or hacks is a substitute. It seems like every Tom, Dick, and Harry is offering reels tips that guarantee your… Read more »


Create a Poll on Your Instagram Story

Instagram offers a wide variety of options for engaging directly with your followers in fun and unique ways. Today on Put a Pin in It, Jessi Carlin shows you how to create an engaging poll on your Instagram Story, that you can use to connect with your leads.   Video Transcript If you’re using Instagram… Read more »


Using Instagram Stories to Generate Business

Since they first appeared on the app in 2016, Instagram Stories have grown significantly in popularity. What many thought to be a “copycat” of Snapchat has now become a highly valuable resource for influencers looking to make an impact and spread the word about their businesses. Recipe accounts, for example, have used stories to create… Read more »


How to Actually Connect Using Instagram

In previous posts, we’ve discussed how valuable Instagram is for business professionals. While creating an Instagram account that’s engaging is extremely beneficial, understanding how to leverage the platform to build a genuine following is what’s needed if you want a real return on your investment. But, how do you connect with those who matter on… Read more »


Building Relationships with Instagram

Having an Instagram profile for your business won’t separate you from the pack anymore. The real test is using it to your advantage on a regular basis to increase engagement and make connections with other users. Thriving on Instagram is all about the effort you put forth. By paying attention to small details, you’ll be… Read more »


How to Crush Instagram as a REALTOR®

As an agent, you’ve probably heard countless times that you should be on Instagram. From networking to keeping in touch with clients, it’s obvious that the benefits are vast. But what exactly goes into managing a “winning” account? We took it to the streets, and asked three influential agents with large followings the secrets behind… Read more »



Managing Your Online Reviews

“She helped me sell my home in a flash—BEST.AGENT.EVER.” “He was SO unprofessional. Would not recommend working with him to my worst enemy!” Thanks to the advent of the internet, we are able to post anything we want about anyone—lies and truth, good and bad. The long and short of it is that no matter… Read more »


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Here’s What Not to Say When You Post on Social Media

In the social media world, the dos and don’ts stretch across a vast terrain. While we’ve covered everything from creating boosted posts on Facebook to garnering real relationships using Instagram, it’s time to take a dive into the copy, particularly, the type that you shouldn’t be using. For starters, regardless of the platform, social media… Read more »


Ep. 23: Recap of the Disrupt Tour

It’s no surprise that we live in an age where things are being disrupted left and right. As a service based sales professional, it’s imperative to leverage new technology to disrupt the market and stay ahead of your competition. In this episode of Stay Paid, Luke and Josh give a recap of the Disrupt Tour… Read more »