With all the sophisticated marketing tactics available to modern real estate agents, you might ask, “Do postcards still work in real estate?“ Yes, they do. If they didn’t, there wouldn’t be a boatload of blogs written about them answering all sorts of questions: What is a real estate postcard? What is a farming postcard? What… Read more »
The Best Real Estate Postcards for Farming
Writing the Perfect Real Estate Bio
People do business with people they know, like, and trust. But as a new agent, you may wonder how you can position yourself as someone people want to work with. What better way to convey your authentic self than by constructing a well-rounded bio? Whether you include your personal details, professional background, or a little… Read more »
The Darker Side of a Career in Sales
Making sales calls, selling products door to door, and even dealing in real estate, are all professions that are bound to leave you with some downright disturbing stories. Whether you’ve been on the other end of a call that’s left you with shivers down your spine or had to backpedal out of a house because… Read more »
5 Tips for Nurturing and Closing Leads from Zillow and Realtor.com
With so many of the national real estate portals—Realtor.com, Zillow, and others—generating and offering leads for sale, purchased internet leads have become a source for many of today’s real estate professionals. But, once you’ve purchased and received the lead, how do you turn that into viable business? The advent and continuing rise of third-party, pay-to-play… Read more »
What Chewy.com Can Teach You About Customer Service
When is the last time you received a truly exceptional customer service experience—the kind that made you want to run and tell everyone you know? My wife Megan recently had this kind of experience, and it’s made a huge impression on us both. It all started on Megan’s birthday. We had plans to go out… Read more »
Contributing to ReminderMedia’s Branded Publications
Thank you for your interest in writing for ReminderMedia! We are always looking for creative ideas from seasoned writers with travel experience, expertise in a particular field, or anyone with a knack for research. Before you submit your pitch, please read through the following document, which outlines our brand tone and style, procedures for pitching,… Read more »
Ep. 189: Maximize Your Facebook Advertising with Grant Wise
Dynamic Remarketing How to adjust your Facebook marketing strategy to include video in your remarketing campaign and multiply lead conversions. Here’s an intriguing question: How do you get in front of your audience without calling, texting, or emailing them? Grant Wise is the president and co-founder of Witly, a client generation software for real… Read more »
Ep 123: Deep Dive – The New Reverse Mortgage – How to Use it to Have a Conversation with Prospects
Don Graves is the founder and president of the Housing Wealth Institute and an adjunct instructor of Retirement Income at the American College of Financial Services. Today on Stay Paid, Don discusses the important connection between housing wealth and financial planning. Key Points: When helping clients plan for their financial future, you should consider… Read more »
Ep. 361: How to Let the Best Leads Find You (with Chris Smith)
Privacy in the Digital Age What’s a Marketer to Do When You Can’t Track Users? Who should listen: Small business entrepreneurs who struggle to attract leads now that consumer privacy laws and regulations are peeling back once reliable tactics and tools. Key idea: If small business owners are to have a fighting chance in… Read more »
How to Get Real Estate Leads in 2020
An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, you’ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »
Top 10 Recipe Videos to Share with Your Clients
It can be tough work keeping your social media followers engaged. Whichever platforms you’re using to promote your business, the odds are high that your clients and prospects are already wading through dozens of posts from their friends, family, and other businesses. With so much happening at once, it can be difficult for you to… Read more »
Ep. 154: Keith Gregg – How This CEO Built His Business on Partnerships
Generosity + Empathy + Gratitude = Entrepreneurial Success This equation might strike you as a solution to humanity’s shortcomings, but entrepreneurial success? No so much. Unless you’re Keith Gregg. Key Points The biggest lead-generating opportunity for financial advisors is to provide compassion and empathy to those who aren’t getting it from their current advisor…. Read more »
