There are several probable reasons why you’ve clicked on this article: You’re a financial advisor who knows that the difference between professionals and amateurs is that professionals work to stay on top of their game—and that includes reading the words of other successful professionals. You want some guidance to help you wade through the huge… Read more »
Top 10 Books Financial Advisors Should Read in 2021
Ep. 223: How to Close the First 36 Transactions in Real Estate with Jeff Cohn
Where New Agents Should Be Getting Their First Real Estate Transactions In 2019, Jeff Cohn’s team of agents was named by Berkshire Hathaway HomeServices as the #1 team in unit sales in the world. He knows his numbers, and he’s put into place a system for his new agents to know precisely when and… Read more »
Pop-Bys for REALTORS®: Ideas, Free Gifts, & Tracking to Use Year-Round
Updated February 2023 You, dear real estate agent, are one smart cookie. You’ve already figured out that the best way to stay top of mind and garner referrals is to consistently stay in touch with your clients. And savvy professional that you are, you also know that a quick pop-by during which you deliver a… Read more »
Ep. 188: How to Apply Extreme Ownership in Your Business
Take Extreme Ownership Own the Problem and the Solution. Apply the Four Laws of Combat. Adopt a Victorious Mindset. And Become Unstoppable. Have you ever had a day at work when you felt like you were in a combat zone? A day when you’re bombarded with conflicting orders, hindered by crossed communication, and were… Read more »
3 Ways to Diversify Your Marketing & Capture More Leads
Would you rather be a jack-of-all-trades or a master of one? This question might be hard to answer, especially when it comes to your business. But the truth of the matter is, putting 100% of your marketing budget into one single source will not drive the results you want. In fact, it will end up… Read more »
Ep 137: Patrick Brewer – How to Turn Strangers into Raving Fans
Patrick Brewer is the founder of SurePath Wealth, an ensemble financial practice with seven offices across the country. He’s also the host of The Model FA podcast, which covers best practices for financial advisor practice management and marketing. Today on Stay Paid, Patrick offers strategies for connecting with prospects, and ultimately turning them into… Read more »
Now is the Time to Double Down On Your Marketing
When times are chaotic, it can feel easier to stick your head in the sand and give up. Here’s why you shouldn’t. The Covid-19 pandemic is not the 2008 housing market crisis, but I’m seeing plenty of small business owners in a hurry to cut back on their marketing expenses. This is the worst thing… Read more »
The Only 3 Real Estate Content Ideas You’ll Ever Need
Image source Here’s the problem with nearly all articles promising to offer you real estate content marketing ideas . . . They offer lists (sometimes really long lists) of disjointed content ideas that are meant to help stimulate the creative side of your brain about the types of content you can create—blogs, videos, newsletters, and… Read more »
Ep. 283: US Ambassador of Entrepreneurship Talks about Marketing’s Cutting Edge
How to Produce High-Converting Content Who should listen: Entrepreneurs and small-business owners wanting expert advice and useful resources for maximizing the potential of their marketing, especially email and content marketing. Key idea: Personalization is essential to successful marketing, and the technology exists to make it easier than ever to implement. Action items: 1) Use… Read more »
Finding Inventory: Strategies That Are Working in Today’s Market
How to Find Listings in a Low-Inventory Market Knowing where to look and how to speak knowledgeably about the current housing market will enable agents to capture listings and sell homes to investors and buyers who need to move. In this episode of Stay Paid, we’re speaking with Stephen Acree, team lead at Acree… Read more »
Ep. 314: 3 Habits Guaranteed to Make You a Successful Real Estate Agent
How Habits Are Formed Who should listen: If you’re a professional salesperson who has struggled to improve your production, then you’ll want to listen for the 3 daily habits that will focus your attention and energy on the most critical income-producing activities. Key idea: Sales resolve all problems. Action item: Do your due diligence… Read more »
Ep. 474: How to Recruit and Retain Real Estate Agents (and Cut the Bad Ones Loose)
Balancing Fit, Talent, and Productivity When Building a Team Whether attracting clients or recruiting agents, begin by knowing your value proposition—then promote it. This week’s guest on Stay Paid is Ryan Zook, cofounder and CEO of the Dwellus Group. Ryan has been recognized by REALTOR® Magazine as a top “30 Under 30” agent, was… Read more »
