Guest blogger Andre Oentoro shares his advice for creating eye-catching and engaging videos by reminding agents of the mistakes they don’t want to make. Real estate is a competitive business. It’s not easy to start a real estate business alone or even when you have the support of a broker. The competition may be tough,… Read more »
6 Video Marketing Mistakes Every Agent Must Avoid
Ep. 193: The Two-Finger Follow-Up System with Jared James
The 3 Most Important Sales Skills Needed to be an Entrepreneur This week’s Stay Paid guest is entrepreneur Jared James. Jared owns the third largest coaching and training company in North America. He also owns a successful SaaS company and a marketing company. While speaking about being an entrepreneur, Jared says, “Visibility is what… Read more »
How to Get Real Estate Leads in 2020
An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, you’ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »
6 Unique and Creative Marketing Ideas for Real Estate Agents
Frankly, as a writer who has respect for the English language, I can get pretty ticked off when someone promises “unique” marketing ideas, and the first thing on their list is “create a website.” Really? If you want marketing ideas that will help you stand out not just for the sake of being different but… Read more »
Is Buying Real Estate Leads Worth It in 2024?
Beyond the pros and cons, there is a bigger picture to consider when deciding whether paying for real estate leads is worth it The best lead generation system for Realtors® is the one that works for you. Some agents find great success with organic strategies, such as door knocking and blogging. Conversely, others rely on… Read more »
Ep. 45: Interview with Ed Stulak: Taking Your Marketing and Lead-Gen into the Digital Age
Ed Stulak, aka the “The Millennial Real Estate Agent,” has used his youth to his advantage—taking the industry by storm with his innovative and relevant social media tactics. On today’s episode of Stay Paid, Luke and Josh talk with Stulak about how he has turned his creativity on social media into huge deals for his… Read more »
Why You Need to Stop Using a Facebook Profile for Business
If you are still using your personal Facebook profile to market yourself or your business, you need to stop. Immediately. Not only are you missing out on the many benefits that Facebook provides business pages, but you’re also violating Facebook policy. The terms clearly state the following information: “You will not use your personal timeline… Read more »
Ep 112: The Top 7 Golden Nuggets of 2019
Every week on Stay Paid, hosts Luke Acree and Josh Stike pride themselves on having conversations with top producers from all industries and unearthing “golden nuggets” of wisdom and actionable advice that you can use to grow your business. We’ve been mining the archives, and, this week, we’re excited to share some of… Read more »
What Chewy.com Can Teach You About Customer Service
When is the last time you received a truly exceptional customer service experience—the kind that made you want to run and tell everyone you know? My wife Megan recently had this kind of experience, and it’s made a huge impression on us both. It all started on Megan’s birthday. We had plans to go out… Read more »
5 Strategies for Geo Farming with Real Estate Postcards
Agents must understand that geo farming functions like a steady, slow-burning flame—not a firebomb. As a real estate agent, you have a ton of sophisticated marketing options available to you—AI-assisted outreach, social media, and Facebook ads, to name only a few. It’s enough to make you wonder, Does geo farming with real estate postcards still… Read more »
Ep. 274: Agent’s Branding Paid Off to the Tune of $40M (with Mahsheed Parsons)
Brand Recognition That Is Off-the-Charts! Who should listen: Anyone who needs to hear that there is no such thing as too much marketing. Key idea: Take every opportunity and use every medium to consistently brand yourself. Action item: Examine the ways in which you are branding yourself. Are you encouraging people to know, like,… Read more »
“Best of” Video Ideas for Real Estate Agents
Use these video ideas for real estate agents to attract leads and prove your status as the local expert in your market. If you want to increase your brand awareness, foster greater engagement, and build trust in your role as the go-to local expert, one of the easiest, most cost-effective, and fun video ideas for… Read more »