How Do Financial Advisors Find Clients? Erin Botsford finds her clients by being generous. Erin Botsford founded Botsford Financial Group, a hugely successful financial services business, and is a Barron’s Top 100 Producer. She also founded and is the CEO of The Advisor Authority, where she established The Elite Advisor Success System, a five-month training… Read more »
Ep. 191: Advice from a Barron’s Top 100 producer, Erin Botsford
3 Proven Real Estate Marketing Ideas for Busy Agents
Updated June 2023 Every real estate agent is faced with the same problem: there are only 24 hours in a day. So, if you want to get the most return for those hours and surpass your competition, you need to focus your real estate marketing plan on ideas that will deliver the most value in… Read more »
Optimizing Your Presence on Real Estate Portals
If you’ve ever tried to build a website or blog for your business, you know that competing with the major real estate portals for first-page ranking in online search engines is a daunting task. With so much content and millions of pageviews, portals like Realtor.com and Zillow enjoy a formidable online presence. The good news… Read more »
Ep. 131: Amber Vilhauer–Create Content That Will Attract Your Tribe
Amber Vilhauer is an online digital marketing expert who supports authors, speakers, and coaches to establish a powerful, integrated online presence that gets results and empowers them to make a difference in their industry. Since starting her agency, NGNG (No Guts No Glory) Enterprises in 2007, she has spent her career impacting her… Read more »
3 Ways to Evaluate Your Online Image
Web presence is no longer optional for real estate agents, yet so many are doing a lackluster job with managing their online image. Luke breaks down 3 simple areas of focus to create brand awareness on the Internet. Video Transcription Guys today we’re talking about making your name industry synonymous, and I want to dive… Read more »
ADA Compliance for Real Estate Websites
Are design flaws on your website blocking entire segments of qualified buyers from easily accessing listings? Guest blogger David Gevorkian reviews the benefits of ensuring your website conforms to ADA specifications and offers suggestions for how to bring yours into compliance. As a real estate professional, you work tirelessly to market properties and connect buyers… Read more »
Ep. 201: A conversation with 30-under-30 Top Realtor, Cyrus Mohseni
What Does It Take to Succeed? To succeed in business, it helps to succeed in life. Helping you succeed as an entrepreneur is what Stay Paid is all about. Week after week, Luke and Josh interview highly successful entrepreneurs and ask them questions about how they built their businesses and what advice they would… Read more »
Ep. 253: Marketing Your Way to 850 Transactions in 2 Years (with Gusty Gulas)
Diversified Marketing, Strong Leadership, and Providing Value has Led This Team to Success Who should listen: Agents looking for solid advice about diversifying their marketing, leading a team, and adapting to industry changes. Key idea: Being omnipresent across a myriad of marketing channels is critical to create the top-of-mind awareness necessary to garner clients,… Read more »
How a Top Producer Uses American Lifestyle magazine to Stay in Touch
Communicating with your sphere is a crucial aspect of business. But, when it comes to real estate—the type of competitive industry that depends on repeat and referral business—staying in touch with your past and current clients can either make or break your career. In fact, founder and lead agent with Laguna Residential, Brady Moore stresses… Read more »
How a Broker Uses American Lifestyle Magazine to Grow Her Business
In real estate, selling luxury homes is all about how well you market yourself. Elisa Guida, a broker/owner at Keller Williams Realty Downtown, knows just how hard it is to move into a higher level of real estate. After being introduced to this high-quality tool, Guida’s business has been prospering from the positive impact created… Read more »
How this Agent Uses American Lifestyle magazine’s Content to Connect with Prospects
Laura Lyon, REALTOR® with Dave Perry Miller Real Estate in Dallas Texas—a boutique company of Ebby Halliday—understands real estate is a constant challenge. In order to get a clients attention, you need to be able to quickly appeal to their lifestyle, which is why Lyon utilizes American Lifestyle magazine. How has American Lifestyle helped Lyon… Read more »
