American Lifestyle’s digital edition is a monthly email of your digital publication that we send directly to your clients’ inboxes. One of the features that we offer clients is access to their email analytics. But, how do you know if your digital edition is performing well? On this episode of Above the Noise, brand content… Read more »
How to Be Successful with Your American Lifestyle Digital Edition
The Ultimate Identity Crisis: How to Close a Brand Gap
Branding is one of the most important aspects of any business, regardless of the size. Developing a cohesive brand strategy will help to distinguish your business from the rest of the competition. While writing down your company’s vision, brainstorming your product’s benefits and features, and creating a logo may seem relatively simple from the outside,… Read more »
Interview with Tiffany Beltran: How to Brand Yourself on Social Media
Let’s face it: breaking into the real estate industry takes an immense amount of grit—something that rising star Tiffany Beltran knows all too well. Fortunately, her determination has paid off tenfold. In the past two years, she has not only closed an abundance of deals, but also has built a notable presence on Instagram. In… Read more »
Build Better Relationships with Emotional Selling
We’re all emotional beings. Most of us react to situations with our emotions first, and use these emotions to make important decisions. You may have been told that business decisions should be free of emotion, and that acting on instinct as opposed to logic is unwise. But the truth is, if you aren’t in tune… Read more »
How to Utilize Your Promo Copies This Fall
You leave your promotional copies at listing appointments, open houses, waiting rooms, and even at your hairdresser’s office. This fall, with back to school season in full swing, consider these more autumn-specific places to leave your promo copies. Make the most of your customized magazine by embracing what the season has to offer. Community fairs… Read more »
Navigating the Contradictions of Social Media
Rules of Social Media: Post at least twice a day. Don’t post every day. As an agent, you have to use Facebook. Facebook is a waste of your time. In the world of social media, it can be difficult to navigate fact and fiction. You’ve probably heard some variation on the aforementioned rules before, and… Read more »
Interview with Andy Dane Carter: How to Remove Your Fear and Commit to Your Business
Real estate expert and investment strategist Andy Dane Carter is all about coaching people to achieve the success they deserve. His passion for real estate and helping clients “unlock their potential” has led to millions of dollars for investors. In today’s episode of Stay Paid, Luke and Josh sit down with Carter to find… Read more »
Top 5 Client Appreciation and Gratitude Strategies
You need more than just another list of client appreciation ideas—you need a client appreciation strategy that will let your clients know you’re continually making them a top priority. When your goal is to earn a steady stream of new business from your past clients, you’ve got to make sincere gratitude and going the extra… Read more »
Sales Objections Versus Excuses
Everyone who has ever worked in sales can tell you that for every amazing sales pitch, there are a million objections. While some objections are valid, and the prospect may really be unable to work with you for whatever reason, most of the time these concerns are really just convenient excuses to put off your… Read more »
4 Ways to Connect with Family Over the Holidays to Build Your Business
The holiday season is in full swing. That means the next few weeks will be full of delicious food, festive cheer, and an abundance of family time. While catching up with long-lost family members involves a lot of small talk, one thing that should always be brought up in your conversations is your business. Act… Read more »
Among the Best Insurance Podcasts, Stay Paid Stands Apart
Get ready to revise your podcast playlist and enjoy a weekly dose of practical marketing and sales advice from top insurance experts. Stay Paid: Insurance & Financial Marketing, the newest podcast feed from ReminderMedia, has earned its place among the best insurance podcasts for serious agents and brokers. Hosted by Luke Acree and Josh Stike,…