Augmented reality is the lesser known, more pragmatic sibling of virtual reality. While Virtual reality (VR) is totally immersive, augmented reality (AR) is a blending of tangible visuals and virtual ones, a mix of virtual reality and real life. Pokémon Go is a great example of AR, as you walk around you’re still aware of… Read more »
What Real Estate Agents Need to Know About Augmented Reality
Stop Letting Zillow Eat Your Lunch
Every Real Estate agent knows the importance of quality leads. Every time I turn around I feel there is a new company offering to sell leads to the highest bidder. But what if you’re a new agent trying to get your sea legs in the industry? Hopefully you set aside some savings, and hopefully you… Read more »
Where to Network
Short answer—Everywhere. We’ve all had the importance of networking drilled into our heads from the moment we entered sales. Everybody has a different approach to the practice. One person might be able to work a room like a pro, shaking hands and making small talk with everyone in the building, leaving with a rolodex full… Read more »
Why Giving American Lifestyle Magazine as a Gift Works
In an industry where relationship management is one of the main pillars, client perception is crucial. To increase their image, agents provide gifts to clients for various occasions—closings, holidays, and special events. From signs that display a homeowner’s new address to baskets of delicious baked goods, the gift options seem to be endless. However, if… Read more »
Leave Your Mark with American Lifestyle magazine
Your personal brand is what sets you apart from other agents. However, the trick is discovering the best tactic for getting your brand in front of a broad audience. Distributing promotional copies of American Lifestyle magazine to high-traffic businesses within the community can help you reach a multitude of prospects from all walks of life…. Read more »
The Advantages of Tear out Cards
American Lifestyle magazine is designed to drive repeat and referral business. To do such, the content is unique, informative, and customizable. From delicious recipes to compelling articles, each issue is filled to the brim with content that helps you leave a lasting impression. One of the most popular ways that the magazine helps you reach… Read more »
How to Stand Out at a Listing Presentation with American Lifestyle Magazine
In real estate, a listing presentation is intended to help you showcase to potential seller’s what you bring to the table, potentially winning over their trust. But what does it actually take to set you apart from other local agents? A presentation that contains a unique and professional tool—think American Lifestyle magazine. Below are three… Read more »
Send the Perfect Gift This Summer
From the beautiful weather to the patriotic holidays—summer is the ideal time for your clients to take a vacation. So, what does that mean for your direct-mail marketing? That there’s a possibility that they won’t accompany your clients on vacation. However, you’re in luck! Our digital edition offers an opportune solution to reach your clients,… Read more »
Check Your Facebook Ad’s Performance
Are you keeping a close eye on the performance your Facebook ads? If not, you should be—otherwise, you risk wasting money on expensive campaigns that get you little return on your investment. Today on Put a Pin in It, Andrea Tremper shows you how to check your most important numbers and use that… Read more »
Ep. 89: Build Your Brand with These Digital Marketing Tips (with Today’s Business)
Chaz Cervino and Tom Ottaiano started out as teammates in Hofstra University’s football program. Today, they are the president and CEO (respectively) of Today’s Business—a rapidly growing digital marketing agency that has worked with top athletes, luxury real estate companies, and countless other industries. Today on Stay Paid, Chaz and Tom offer tips for… Read more »
Ep. 241: Turning Webinars into MASSIVE Concrete Business (with Brad Swineheart)
How Not to Suck at Webinars Who should listen: This episode is for sales and service professionals who want to know how to host a stellar, live webinar that will absolutely produce leads. Key point: Webinars are excellent sources of new leads, but you need to know how to translate face-to-face speaking skills to… Read more »
Ep. 215 Activate Your Prey Drive with Michael Burt
The Prey Drive The Animal in All of Us Micheal Burt, aka America’s Coach, is a former championship basketball coach and the author of 14 books that address how people can reach their full potential. This week, he talks with Luke and Josh about an instinct in all of us—human and animal alike. It’s… Read more »
