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How to Integrate Real Estate CMAs into Your Marketing

A CMA is a powerful tool that is used by many real estate agents to ensure an equitable sale. But even more than that, agents can integrate real estate CMAs into their marketing strategies to supercharge campaigns, get more leads, and win more business. This article offers four suggestions agents can use to leverage the… Read more »


Ep. 207 Matt Newman: The Greatest Lessons Come at the Darkest Times

 What You Learn When Facing Death This week’s episode with Matt Newman is, well, different. What Matt shares with Luke and Josh isn’t about strategies and tactics that are meant to help you grow your business. Instead, it’s more about perspective. Like the kind of perspective you get when you learn you’ve got brain… Read more »


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Ep. 392: Check Yourself: Promoting Personal Accountability (with John G. Miller)

 The Question Behind the Question Who should listen: Frankly, this episode is for everyone. We can all benefit from learning how to be personally accountable for aspects of our work, home, and personal lives that we would like to change. Key idea: I can only change me. John G. Miller, the author of QBQ!:… Read more »


Ep. 195: Why Sales Scripts are BS with Kevin Ward

How to Be a Successful Real Estate Agent To be a successful agent, you need to adopt a “go pro” mindset and train like a professional For someone who excels at writing sales scripts for real estate agents, Kevin Ward will be the first to tell you that even the best script is only a… Read more »


Ep. 189: Maximize Your Facebook Advertising with Grant Wise

 Dynamic Remarketing How to adjust your Facebook marketing strategy to include video in your remarketing campaign and multiply lead conversions. Here’s an intriguing question: How do you get in front of your audience without calling, texting, or emailing them? Grant Wise is the president and co-founder of Witly, a client generation software for real… Read more »


Ep. 183: #1 Agent in the Nation Shares Step-By-Step Secret to Converting Leads

  How to Get Clients Getting clients is about a systematic approach to lead generation, lead follow-up, and lead conversion. Entrepreneurs are generally eager people. They want to make a success of their business, and the sooner that happens the better. As a result, they may try anything that tells them how to get clients… Read more »


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The 8 Best Tips to Drive Leads For Your Business

Leads are the lifeblood of all businesses. If you can’t acquire new leads, your business can’t grow. And while this is probably obvious to most business owners, there are still plenty who aren’t sure of the steps they need to take to keep their pipelines full. We have shared countless tips over the years to… Read more »


Ep. 155: How Krista Mashore Sells 100 Homes a Year Using Funnels

 Krista Mashore is full of energy, enthusiasm, and expertise, and in this episode, she advises that before you can ask a client to commit to you, you need to let them get to know you first. You must be willing to move slowly as you build a relationship, step by step, before asking for… Read more »


Episode 144: Luke and Josh –The 3 Stages of Quarantine Content You Should Be Sharing

 On today’s episode of Stay Paid, Luke and Josh explain the importance of maintaining your social media presence during quarantine, and offer three stages for sharing different types of content on your channels. Key Points: Don’t reach out to people right now and jump immediately into the sale—let them know you care first. Share… Read more »


Ep. 141: Ed Stulak- Grow and Maintain Your Following on Instagram

   Ed Stulak is a New Jersey licensed REALTOR® and social media star. He has a new course that teaches everything he has learned over the last eight years about building a following on Instagram, including the basics of Instagram, personal branding, and strategies to build your following. He has been featured in publications… Read more »


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Ep. 384: How to Create an Unforgettable Client Experience Through Client Gifts

 Advice for Picking the Best Gifts for Clients There’s only one rule you need to remember when selecting a gift for a client Who should listen: Small-business owners in need of advice about how to use client gift-giving as a strategic marketing tactic that will reaffirm relationships and help create a unique connection with… Read more »


Ep. 460: Become the Leader You Were Born to Be (with Michael McFall)

 Can Your Business Survive without You? If you want your business to remain sustainable and thrive, then as the owner, you need to become irrelevant. Today’s Stay Paid guest is Michael J. McFall, cofounder and co-CEO of the wildly successful Biggby Coffee chain, and author of Grind: A No-Bullsh*t  Approach to Take Your Business… Read more »