Build Better Relationships with Emotional Selling

We’re all emotional beings. Most of us react to situations with our emotions first, and use these emotions to make important decisions. You may have been told that business decisions should be free of emotion, and that acting on instinct as opposed to logic is unwise. But the truth is, if you aren’t in tune… Read more »


How to Keep Your Employees Inspired

Motivating employees isn’t about perks like snacks, ping pong tables, or company events. When employees are uninspired, it’s because they’ve lost the vision that allows them to grow. And, when it comes down to it, no amount of perks can fix that. The key to leadership is helping the people under you achieve their dreams,… Read more »


Exploring Email Marketing Analytics

Using email marketing to your advantage can be trickier than it might seem. Recently, focus has switched to more advanced analytics, with an emphasis on quality and effectiveness, not just quantity. When you’re putting together your email marketing campaign, these are the most important numbers to keep track of. Click-through rate In email marketing terms,… Read more »


Guide Your Financial Planning with the FORD Method

If you’re a financial advisor, earning the trust of your clients is paramount. After all, by entrusting you with their wealth, your client is, effectively, entrusting you with their future. That’s why it’s important to establish rapport early on. When your client is confident you have their best interests at heart, they’ll be more likely… Read more »


Create a Poll on Your Instagram Story

Instagram offers a wide variety of options for engaging directly with your followers in fun and unique ways. Today on Put a Pin in It, Jessi Carlin shows you how to create an engaging poll on your Instagram Story, that you can use to connect with your leads.   Video Transcript If you’re using Instagram… Read more »


3 Ways to Stay Motivated

Are you having a hard time staying motivated? You’re not alone. Statistically, the middle of February is when most New Year’s resolutions fail. Today on Above the Noise, our Brand Content Manager Jessi Carlin offers three tips for staying on track to achieve your goals.   Video Transcript At the beginning of this year, I… Read more »


Fight the Winter Blues and Stay Motivated

For many people, the winter months are a time to be endured, rather than anticipated. Chalk it up to the bitter cold, the perils caused by snow and ice, and the fact that the sun is shining less than at any other time of year. There’s no doubt about it—the winter blues are a force… Read more »


Leveraging Nextdoor in Your Real Estate Marketing

If you’re reading this, there’s a good chance you’re already marketing on social media sites like Facebook, Instagram, or Pinterest. But have you considered a more local approach? Nextdoor is a social media platform that helps people stay connected with others in their neighborhood—and only their neighborhood. Users need to either be invited or provide proof… Read more »


What Not to Do When You’re Trying to Close

You’re probably constantly bombarded with what you should be saying to have a successful close, but do you know what not to say? Pay close attention to the verbiage you’re using on the phone and keep these tips in mind, so you can perfect the close, day after day. Don’t talk too much If you’re doing… Read more »


How to Be Patient and Close More Deals

Whether this is your first contact with your prospect or your fifteenth, it can be difficult when you realize the other party isn’t quite as eager to buy as you are to sell. This doesn’t mean you should simply accept that the sale won’t happen—at ReminderMedia, we’re big proponents of the One-Call-Close Mentality. On the… Read more »


The Benefits of Gift Giving

It’s often said that when you give a little, you get a little, and that’s certainly true in the world of sales. If you’re like many other salespeople this holiday season, you’ve probably been mulling over gift ideas for your favorite clients. But what’s the secret to turning this seasonal gesture into more business for… Read more »


How to Market to Different Generations

Every generation is different, and that means that your marketing will make a different impact on people of different age groups. In today’s episode of Above the Noise, Luke discusses how you can make sure your sales and marketing tactics resonate with every generation—not just one. Video Transcription Is your business struggling to effectively market… Read more »