“He’s a born salesman.” You’ve probably heard someone say this about someone who is particularly influential. You may have even used it yourself. But it’s not entirely accurate While some people have an innate sense of how to influence others, anyone can learn to use these techniques in their conversations. Here are ten of the… Read more »
10 Conversational Habits That Make You More Influential
3 Tips to Improve Your Cold Call Closing Rate
If you get paid commission, chances are you do some cold calling from time to time. Here at ReminderMedia I lead a team of more than 100 salespeople who spend most of their day making colds calls. We take the practice very seriously. Proper technique makes all the difference in the world when you’re doing… Read more »
Top Traits that Make You More Desirable to a Client
Selecting a REALTOR® is a thought-provoking and sizeable decision for clients. Whether they’re a first-time homebuyer or they’ve outgrown their current house, one can safely assume that copious research (via internet or word of mouth) will go into their selection process. So, how do you ensure that you best suit a client’s stringent requirements? Ensure… Read more »
The Death of the Service Industry
There was a time when you didn’t grab your own food items at the grocer. A shopkeeper would build an order for you after you gave them a list. At department stores, clothing and other wares didn’t have price tags, a counter person would price items on the spot and haggling would ensue. Self-service innovations… Read more »
The Dangers of Taking a Reduced Commission
When a client is on the fence, and a strong breeze could blow them into your camp, it is tempting to create a favorable wind by offering to take a reduced commission. Sometimes agents agree to it impulsively; they get caught up in the heat of the pitch and make the offer without thinking it… Read more »
The Ultimate Identity Crisis: How to Close a Brand Gap
Branding is one of the most important aspects of any business, regardless of the size. Developing a cohesive brand strategy will help to distinguish your business from the rest of the competition. While writing down your company’s vision, brainstorming your product’s benefits and features, and creating a logo may seem relatively simple from the outside,… Read more »
Ease Your FSBO Fears Once and For All
Updated March 31, 2021 We all know that the real estate industry is an overly saturated one. In fact, the Association of Real Estate License Law Officials (ARELLO) estimates that there are close to 2 million active real estate licenses within the United States. So, what’s a new agent to do? Set themselves apart from… Read more »
Common Objections When Prospecting and How to Answer Them
In a dream world, you would never hear the word “no” during a sales call. But in sales, objections are just part of the job. It’s not a question of whether you’re going to get them, it’s how you handle them that matters. These are some of the most common objections when prospecting and suggestions… Read more »
The 11 Best Referral Marketing Ideas You Haven’t Tried
You already know that customer referrals are one of the best ways to get new leads (otherwise, why would you be reading this article?), so I’m not going to bore you with the details about their higher conversion rate (30%), retention rate (37%), or lifetime value (16%) when compared to nonreferred customers. I’m simply going… Read more »
Ep 98: The Best Video Marketing Practices for Your Business (with Jill Addison)
Jill Addison is the founder of FA Client Machine—a turnkey video marketing service designed to help financial advisors attract and retain more clients. Today on Stay Paid, Jill shares video marketing strategies that will help you grow your business, regardless of the industry you’re in. Key Points: When you follow up with video marketing… Read more »
Ep 116: Randy Dickinson – Create an Irresistible Brand Story and Win More Clients
Randy Dickinson is a marketing expert who has collaborated with hundreds of financial professionals, charities, and other organizations. Today on Stay Paid, Randy discusses the StoryBrand technique, how to craft a compelling elevator pitch, and concrete steps you can take to make your business more marketable. Key Points Know your brand story and… Read more »
Ep 117: Tom Ferry – The 5 Things You Need to Build a Thriving Business
Tom Ferry is the founder and CEO of Ferry International—the leading coaching and training company in real estate. He’s also a best-selling author and in-demand speaker, as well as the host of the wildly popular #TomFerryShow video series. Today on Stay Paid, Tom shares his inspiring story and offers incredible insight that will… Read more »
