How to Segment Your List for Targeted Marketing

How many email promotions do you get in a day from your favorite retailer or company? Do you ever get one in which the subject line seems tailor-made for you? Maybe it’s a piece of clothing that you’ve been looking for or an item of cookware you were just wishing for yesterday. Before you know… Read more »


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Ep. 249: 3 Ways to Stay Relevant Amid Increasing Technology (with Mike McGlothlin)

 How to Stay Relevant When Technology Threatens Your Job Who should listen: This episode is for financial advisors, real estate agents, and other small business owners wanting to know the way to long-term business success in a world of increasing DIY technologies. Key idea: Deep knowledge of your business, providing value and building trust,… Read more »


"If they're not ready to sell right now, maybe they're ready in 5 years." - Lisa Harris

Ep 115: Lisa Harris – How Trade Shows Reveal a World of Hidden Leads

  Lisa Harris is a South Carolina-based real estate agent with more than 20 years of sales and marketing experience. She’s discovered an incredible opportunity to generate business at home shows, wedding shows, and even craft shows. Today on Stay Paid, Lisa explains how she uses trade shows and other events to generate leads. Key… Read more »


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The 3 Best Facebook Ads for REALTORS®

Including one ad that delivers the motherlode of Facebook real estate leads You know real estate. It’s what you do. You enjoy it, you’re good at it, and you make a decent living at it. But, of course, you’d like to increase your annual GCI (what agent wouldn’t?), and you more than likely have been… Read more »


Ep. 246: 5 Consumer Trends That Are Rocking It in 2021

 Tips to Make 2021 Consumer Behavior Work for You Who should listen: This episode is for brands and retailers wanting to be on the cutting edge of the hottest trending consumer behaviors of 2021. Key idea: For today’s consumers, “value” means far more than getting what you paid for. Action item: Consider and change,… Read more »


woman standing in front of house

10 Best Ways to Connect with Younger Homebuyers

According to NAR’s mid-year demographic survey, the average real estate agent is a 55-year-old white female who attended college and is a homeowner. By contrast, the median age of first-time homebuyers is 33. That means that real estate professionals may not be plugged in to the platforms and processes that make for effective marketing and… Read more »


Ep. 189: Maximize Your Facebook Advertising with Grant Wise

 Dynamic Remarketing How to adjust your Facebook marketing strategy to include video in your remarketing campaign and multiply lead conversions. Here’s an intriguing question: How do you get in front of your audience without calling, texting, or emailing them? Grant Wise is the president and co-founder of Witly, a client generation software for real… Read more »


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The Best Marketing Strategies for Your Small Business

Of all the types of marketing strategies out there, the one I’m about to discuss with you is easy to understand, simple to implement, and, above all, exceptionally effective. And whether you’re a real estate agent, independent financial advisor, insurance broker, roofer, landscaper, interior designer, or any other type of small business owner, you can… Read more »


How to Use Storytelling to Be a Better Agent

How to Use Storytelling to Be a Better Agent

From the silver screen to our social media timelines, stories are everywhere. They help us connect, empathize, and even make decisions. Whether you realize it or not, storytelling is a vital skill for real estate agents. By telling stories properly, you can turn first-time clients into lifelong advocates for your business. To learn more about… Read more »


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15 Cheap Marketing Ideas for Real Estate Agents on a Budget

Let’s say you’re a real estate agent who’s fairly new to the business, or you’re a broker who’s starting to build a team, and you’ve got to figure out how to manage marketing for a small business on a tight budget. Well, rest easy because you’ve come to the right place! I’ve got some inexpensive… Read more »


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Contributing to ReminderMedia’s Branded Publications

Thank you for your interest in writing for ReminderMedia! We are always looking for creative ideas from seasoned writers with travel experience, expertise in a particular field, or anyone with a knack for research. Before you submit your pitch, please read through the following document, which outlines our brand tone and style, procedures for pitching,… Read more »


The Best Golden Nuggets from Stay Paid in 2019

Ep 112: The Top 7 Golden Nuggets of 2019

   Every week on Stay Paid, hosts Luke Acree and Josh Stike pride themselves on having conversations with top producers from all industries and unearthing “golden nuggets” of wisdom and actionable advice that you can use to grow your business. We’ve been mining the archives, and, this week, we’re excited to share some of… Read more »