There was once a time where contracts were handwritten, stacked on desks or in car trunks, and stored in unlocked file cabinets at the office. However, overtime, information has become more and more valuable–and, therefore, is more prone to theft and fraudulent activity. Part of your role as a real estate professional is to ensure… Read more »
Privacy Protection and Online Safety for Real Estate Transactions
3 Tips for Using AI to Optimize Your Real Estate Content Marketing
The one thing real estate agents never seem to have enough of is time. With only 24 hours in each day, any tool that can increase your productivity is something worth exploring. Generative AI, or gen AI, is a broad category of artificial intelligence that can save you precious time with its unparalleled ability to… Read more »
3 Tough Real Estate Questions Every New Agent Needs to Be Prepared to Answer
How long have you been an agent? Why should I do business with you? How are you going to find/sell my house? Whether you’re preparing for your first listing presentation or you’ve already been through your first and are suffering some mild trauma, I want to put you at ease by sharing some positive news…. Read more »
Ep. 246: 5 Consumer Trends That Are Rocking It in 2021
Tips to Make 2021 Consumer Behavior Work for You Who should listen: This episode is for brands and retailers wanting to be on the cutting edge of the hottest trending consumer behaviors of 2021. Key idea: For today’s consumers, “value” means far more than getting what you paid for. Action item: Consider and change,… Read more »
Ep. 266: 8 Videos Every Business Should Be Filming
Video Marketing for REALTORS® Creating a marketing video for your real estate business can be easy. These are the 8 types you’ll want to film. Who should listen: Real estate agents and other entrepreneurs who want to add videos to their marketing toolbox, but aren’t sure what types of videos they need and how… Read more »
Top 10 Books Financial Advisors Should Read in 2021
There are several probable reasons why you’ve clicked on this article: You’re a financial advisor who knows that the difference between professionals and amateurs is that professionals work to stay on top of their game—and that includes reading the words of other successful professionals. You want some guidance to help you wade through the huge… Read more »
Ep 55: Creating a WOW Experience for Your Clients
Think of an experience you’ve had with a business that really made you say “WOW.” What does it take to make that happen? In this episode of Stay Paid, Josh and Luke discuss what makes a client experience successful, why trust and connection is important, and how technology plays a role in understanding your customer… Read more »
Ep. 508: The Best Golden Nuggets of 2023 | AI & ChatGPT
Improve Your Efficiency with Chatbots and AI Content Marketing Artificial intelligence has opened new doors to small business owners who struggle to meet the many demands on their time. From the progressive world of chatbots to the fascinating realm of automated content creation, businesses are harnessing the power of artificial intelligence (AI) to revolutionize… Read more »
Ep. 176: How to Get More Leads with Lead Magnets
How to Build an Email List and Attract New Customers Using Lead Magnets One of the best ways to build an email list and attract new customers is to offer a lead magnet. A lead magnet is something of value that you offer to your target audience in exchange for their email address and/or… Read more »
6 Free Lead Magnets That Generate Warm Insurance Leads
One of the best ways to generate insurance leads is to offer high-quality lead magnets that attract people actively interested in better understanding and meeting their insurance needs Most insurance professionals will tell you that buying insurance leads is a viable approach to building your business for three simple reasons: it’s a way of diversifying… Read more »
The 6 Best Follow-Up Strategies (That You Probably Haven’t Tried Yet)
The key to long-term success in any business is relationships. When your customers know, like, and trust you, they’re going to see you as the go-to professional in your field. And that means they’re going to reward you with repeat business, as well as plenty of valuable referrals. Looking for some new, unconventional ways to… Read more »
Ep. 256: The 4 Best Sales-Applicant Interview Questions
The 4 Best Salesperson Interview Questions Who should listen: Any hiring manager who wants to better their odds of hiring the right person to fill their open sales or other position(s). Key idea: As important as it is to find sales candidates with the right skills, it’s just as important to find sales candidates… Read more »
