Business Advice for Entrepreneurs We’ve collected the best business advice for entrepreneurs from some of the most successful, entertaining, and insightful Stay Paid guests of the year. For this week’s episode of Stay Paid, Luke and Josh combed through the interviews of 2020. Each committed to picking three of his favorites. The result is… Read more »
Ep. 206: The Golden-est Nuggets of the Year
ReminderMedia Partners with Homes For Our Troops Organization
For the past seven years, ReminderMedia has partnered with a different charitable organization in an effort to raise funds and awareness for it’s amazing work. This year, we chose Homes For Our Troops (HFOT), a nonprofit working to create adapted, custom homes for veterans and their families. In addition, HFOT provides up to three years… Read more »
5 Tips New Luxury Agents Need for Marketing Luxury Homes
You don’t tell people you’re the best. You reveal it. According to Tim Seifert, SVP and head of annuity sales at Lincoln Financial Distributors, 50% of affluent consumers are brand neutral.[1] Let me repeat that . . . HALF of all affluent consumers are brand neutral. This means affluent clients are as likely to keep… Read more »
Ep. 221 Tips for Writing Your Own Copy from #1 Google Copywriter
Be Your Own Freelance Copywriter Hiring copywriters not in your budget? These copywriting secrets and tips can help you broaden your audience and get you the attention that generates leads. As Luke says at the beginning of this week’s episode, copywriting is hard—and it is. Professional copywriters consistently spend their time learning and refining… Read more »
Ep. 226: What we’ve learned from sending 100 MILLION pieces of direct mail
How to Create Better Content and Improve Your Next Direct Mail Campaign To get better results from your direct mail marketing, ensure that your content is relevant, the quality is professional-grade, and you include a call to action. We are sick and tired of people telling us that print is dead. In the spirit… Read more »
Ep. 175: Ravi Abuvala – Leads aren’t your problem … it’s your system
Real Estate Lead Management Is a lack of a good lead management process costing you money? In 2019, $10 billion was spent on real estate marketing. That’s a lot of money, but it’s a believable amount. What’s harder to believe is 50% of all that money was wasted because half the leads generated never… Read more »
Ep. 225: Eric Siu – How to constantly level up
Gamify Your Life and Your Business When you think about your life and business as if they were games, you’re going to have more fun. If you’re not familiar, gamification is taking the elements of any basic game like points, rules, competition, rewards, teams, etc., and applying them to another activity. The purpose of… Read more »
Ep. 228: 4 Behind the Scenes Tips for Greater Lead Conversion
Qualifying Leads for Better Conversion Not all leads are created equal In this Silver Dollar episode of Stay Paid, Luke and Josh discuss four ways you can improve your lead conversion rate: Qualify your leads. Be consistent in following up. Measure your conversion rates. Nurture and retarget the leads you have. Here, we’ll elaborate… Read more »
Ep. 229: How to Thrive in a Low-Inventory Market with Kevin Scanlan
Low Housing Inventory Strategies agents can use to find opportunities During his interview, Kevin Scanlan makes clear that unless agents adapt to becoming a listing-centric agent during this period of low housing inventory, they will go “extinct.” Simply put, you won’t make money unless you do. But it’s a bit of a chicken and… Read more »
Ep. 233: How to scale your business by treating sales like an operation, with Michael McFall
Perfecting Your Sales Process Sales Isn’t Everything. It’s the Only Thing. During his interview, Michael McFall, co-CEO of Biggby Coffee, makes a simple, often heard, but overlooked idea: In business, sales is everything. Period. It’s an uncomplicated idea that makes perfect sense. Without sales, you don’t make any money and your business fails. Everything… Read more »
Ep. 234: Creating Financial Certainty with Dan Nicholson
Business is a Gamble, so Rig the Game This week’s interview with Dan Nicholson is deep. But don’t shy away. A deep conversation isn’t always a complicated or boring one. Granted, if you’re stuck in a college philosophy course where you have no inkling about what’s going on, and Anaxagoras sounds like something that… Read more »
Ep. 237: Moving from solo agent to business owner, with Dave Panozzo
The Future of Real Estate Agents Will the Independent Real Estate Agent Survive? Who should listen: This episode is for solo agents looking to ensure they remain relevant in this brutal market. Key point: You’ll discover ideas to separate yourself from the crowd, but also what it means to have a “business mindset.” Action… Read more »
