Ezzie Anderson, a RE/Max Elite broker, knows the importance of keeping her face and name in front of clients. “American Lifestyle magazine is an impressive marketing tool for me. It gives me a step above other agents that use just regular advertising. It’s classy, it’s impressive, it’s informative, it’s a marketing piece that I can… Read more »
Customer Story: “It Gives Me a Step Above Other Agents”
What Real Estate Agents Need to Know About Augmented Reality
Augmented reality is the lesser known, more pragmatic sibling of virtual reality. While Virtual reality (VR) is totally immersive, augmented reality (AR) is a blending of tangible visuals and virtual ones, a mix of virtual reality and real life. Pokémon Go is a great example of AR, as you walk around you’re still aware of… Read more »
Stop Letting Zillow Eat Your Lunch
Every Real Estate agent knows the importance of quality leads. Every time I turn around I feel there is a new company offering to sell leads to the highest bidder. But what if you’re a new agent trying to get your sea legs in the industry? Hopefully you set aside some savings, and hopefully you… Read more »
Ep 83: Conquer Social Media Without Spending a Dime (with Katie Lance)
Katie Lance is the CEO and cofounder of Katie Lance Consulting. A nationally renowned speaker on digital marketing topics, she’s responsible for creating Inman’s Ambassadors program, as well as her own Social Smart Academy. Today on Stay Paid, Katie explains how you can use social media to build client relationships and transform your business—offering… Read more »
Check Your Facebook Ad’s Performance
Are you keeping a close eye on the performance your Facebook ads? If not, you should be—otherwise, you risk wasting money on expensive campaigns that get you little return on your investment. Today on Put a Pin in It, Andrea Tremper shows you how to check your most important numbers and use that… Read more »
Ep. 269: Boost Business Using Women’s Innate Strengths (with Dr. Marisa Porges)
What Girls Need is What Business Needs Too Empathy is a superpower Who should listen: Anyone interested in leveraging women’s innate skills to improve key business outcomes, plus the men, women, and parents who want to help young girls become bold, courageous, and resilient women. Key idea: Women have innate skills that can be used… Read more »
Ep. 224: Instagram—What to Post and How to GROW Your Following
— Instagram Growth Strategies for 2021 These tactics won’t cost you a dime. To grow organically on Instagram simply means to grow your following for free. Especially for entrepreneurs who may be just starting out, we recommend that you begin by maximizing the potential of your content and reaping the benefits of engaging with other… Read more »
Ep. 178: Entrepreneurs: Focus on the Vision and You’ll Win the Client
Being an Entrepreneur is About Selling Your Vision Being an entrepreneur, almost by definition, means having a high tolerance for risk. Entrepreneurs forgo traditional careers in which people work for someone else and the relative security that comes with a predictable paycheck. Entrepreneurs also seem to have a unique type of courage. Despite what… Read more »
Ep. 179: Shark Tank’s Kevin Harrington on mentoring and meeting goals
How to Find a Mentor Advice on how to find a mentor doesn’t vary that much from source to source. Typically, the advice includes instructions like: Know your goals. Know what you want from a mentor. Make sure you’re committed to doing the work. Of course, there are additional guidelines to follow when finding… Read more »
Ep. 185: Create a LinkedIn Profile That Will Have Prospects Calling You with Jimmy Coleman
LinkedIn Lead Generation A Complete LinkedIn Lead Generation Strategy to Separate You from the Crowd Who should listen: Anyone who wants to improve their presence and audience engagement on LinkedIn. Key ideas: 1) If you want something different for yourself, then you’ve got to change your daily habits. Acting on what you’ve been taught,… Read more »
Ep. 188: How to Apply Extreme Ownership in Your Business
Take Extreme Ownership Own the Problem and the Solution. Apply the Four Laws of Combat. Adopt a Victorious Mindset. And Become Unstoppable. Have you ever had a day at work when you felt like you were in a combat zone? A day when you’re bombarded with conflicting orders, hindered by crossed communication, and were… Read more »
Ep. 202: 5 Characteristics of a Good Referral Source with Dan Allison
How to Ask for a Referral and Who to Ask If you don’t ask every client for a referral, then good for you! The most effective and beneficial way to ask for a referral that will turn into a bona fide new lead is to have an honest, in-depth conversation (akin to an interview)… Read more »
