It seems like just yesterday we were celebrating the end of 2020 and cleaning up the confetti from socially distanced, Zoom-based New Year’s Eve celebrations. Now as we head into the holiday season, it’s time to think about 2022 and the possibilities it offers for your business. That means getting ahead of the game and… Read more »
Planning Your Real Estate Marketing for 2022
Ep. 7: How to Build the Perfect Landing Page (Part 2)
On the last episode of Stay Paid, we gave listeners a general overview of landing pages, and by the end of the episode we realized there was still much more to discuss. We’re going to talk about the main type of landing pages, how to create pages that convert visitors, and different tools and services… Read more »
3 Essential Steps to Branding Yourself as a Real Estate Agent
In the minds of many bloggers (and perhaps in the minds of many marketers and agents as well), branding yourself as a real estate agent and branding your real estate business are the same thing, so they discuss the two ideas in the same way regardless of what their blog titles may imply. These bloggers… Read more »
Ep. 221 Tips for Writing Your Own Copy from #1 Google Copywriter
Be Your Own Freelance Copywriter Hiring copywriters not in your budget? These copywriting secrets and tips can help you broaden your audience and get you the attention that generates leads. As Luke says at the beginning of this week’s episode, copywriting is hard—and it is. Professional copywriters consistently spend their time learning and refining… Read more »
The Future Impact of AI on the Real Estate Market
Guest blogger Abhi Golhar shares his observations and thoughts about the present and future role of AI in real estate. Artificial intelligence is proven to be one of the most major disruptors of the proptech transformation in real estate. This real estate sector is discovering how to handle the huge volumes of data that buildings… Read more »
Ep 126: DEEP DIVE – Deirdre Van Nest – Command Any Room with These 4 Public Speaking Tips
Deirdre Van Nest is a top-rated international keynote speaker, trainer, and creator of Crazy Good Talks—a system that has taught thousands of financial professionals, business leaders, and sales professionals how to use public speaking engagements to bring in more business. Today on Stay Paid, Deirdre offers her expertise and shares strategies that can… Read more »
A 3-Part Marketing Strategy for Agents to Keep in Touch with Clients
Staying top-of-mind is essential to an agent’s success, but it doesn’t have to be complicated, time-consuming, or expensive. Real estate professionals who take their careers seriously know that they need to keep in touch with their past clients. Actually, I’m going to drop the past from this blog. Serious agents know that once a client,… Read more »
Ep 79: Get More Appointments and Close More Deals with Video Email (with Kristin Shea)
Kristin Shea is the Senior Advisor Consultant for Highland Capital Brokerage. Her career in sales started at eight, when she set a record selling Girl Scout cookies. She also won a national sales competition selling fine wines before reaching legal drinking age. Today on Stay Paid, Kristin discusses the techniques that have helped her… Read more »
6 Proven Tips to Promote Your Roofing Company and Win More Clients
The roofing industry is highly competitive, with every potential client seeking the lowest prices and longest-lasting results. However, just about every building in your community needs the assistance of a roofing company from time to time, so there are plenty of people looking for services like yours. The first step to making sure your roofing… Read more »
The 5 Best Sources of Real Estate Scripts
Before I begin, let me congratulate you for making one of the best decisions you can for setting yourself up for success. Good for you! Obviously, I’m assuming that if you’re reading this blog, it’s for one of two reasons: You’ve decided to act on all that advice you’ve been getting about every agent’s need… Read more »
Ep. 244: Social Selling—How Not to Get Left Behind
Social Selling: Another Tactic for Building Relationships Who should listen: If you’re a sales professional eager for ideas about how to best use social selling to produce more leads, then this episode is for you. Key point: Don’t forget the “social” in social media. Regardless of how you build business relationships, the process takes… Read more »
Ep. 136: Paul Coan–Can Financial Advisors Beat the Market?
Paul Coan is the founder and CEO of Ploutos Weath, a strategy platform for financial advisors, helping them to develop portfolios that perform while allowing them to keep complete control—freeing them up to focus on new and existing clients. He is also the author of Asset Protection & Wealth Preservation: A Guide to Help… Read more »
