Ep. 486: How to Forge a Legendary Brand Using the Potency of Stories

ļ»æļ»æļ»æļ»æ ā€œPeople Donā€™t Buy What You Do. They Buy Why You Do It.ā€ ~ Simon Sinek, leadership expert and author Authentic, detailed, and well-crafted stories leave an emotional impression on your audience that is more persuasive and longer lasting than simple facts. Roger Short believes, as he says in his Stay Paid interview, he is… Read more »


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Ep. 299: How a Little Science Can Wildly Increase Prospect Engagement (with Bill Cates)

ļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æ Want to Increase Your Referrals and Client Acquisitions? Ask a Neuroscientist. Who should listen: Financial advisors, insurance brokers, real estate agents, and other solopreneurs who want to connect more strongly with their audience, increase the effectiveness of their marketing, and earn more referrals. Key idea: Adopt the perspective of your audience so that you… Read more »


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The Future Impact of AI on the Real Estate Market

Guest blogger Abhi Golhar shares his observations and thoughts about the present and future role of AI in real estate. Artificial intelligence is proven to be one of the most major disruptors of the proptech transformation in real estate. This real estate sector is discovering how to handle the huge volumes of data that buildings… Read more »


Real estate agent in front of home speaking to a family of mom, dad, young boy, and young girl

How to Get Real Estate Leads in 2020

An exodus from cities wracked by COVID-19 and a growing trend toward new work from home policies are creating big opportunities for real estate agents. My mother always says that if you look long and hard enough, youā€™ll find something good in every situation. But the COVID-19 pandemic has challenged her fortitude, as well as… Read more »


Ep. 213: How to Scale Your Business with Joey Gilkey

ļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æ How to Build Sales Operations for Small Businesses Youā€™re a small business owner, but you have dreams of scaling your business into a serious money maker, one where the gross profit line includes eight zeros. Of course, this means increasing your sales revenue, which naturally leads you to consider finding, hiring, and training more… Read more »


Ep. 154: Keith Gregg – How This CEO Built His Business on Partnerships

ļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æ Generosity + Empathy + Gratitude = Entrepreneurial Success This equation might strike you as a solution to humanityā€™s shortcomings, but entrepreneurial success? No so much. Unless youā€™re Keith Gregg. Key Points The biggest lead-generating opportunity for financial advisors is to provide compassion and empathy to those who arenā€™t getting it from their current advisor…. Read more »


Ep. 347: How Dan Lesniak Made $22M in Year 1

ļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æļ»æ A Target Market Strategy for New Agents Plus a Brokerā€™s Cure for ā€œRevolving Door Syndromeā€ Who should listen: New agents struggling with how to do it all with limited resources, as well as experienced agents who need a way to keep their top talent. Key idea: Developing a value proposition boils down to saving… Read more »


A laptop, tuned to a recipe video from American Lifestyle magazine

Top 10 Recipe Videos to Share with Your Clients

It can be tough work keeping your social media followers engaged. Whichever platforms youā€™re using to promote your business, the odds are high that your clients and prospects are already wading through dozens of posts from their friends, family, and other businesses. With so much happening at once, it can be difficult for you to… Read more »


Call These 3 Leads Daily, and Close More Deals

There are 3 types of contacts agents need to call every day if they want to keep their pipelines full. Structure can be hard to come by, but when REALTORSĀ® consistently reach out to these leads, they close more deals. Video Transcription Guys today I want to give you three leads every REALTORĀ® should call… Read more »


5 Most Powerful SMART Goals for Real Estate Agents in 2024

Updated December 2023 Have you ever made a New Yearā€™s resolution only to forget about it within hours or days? In many cases, it’s probably because your resolution was too vague. ā€œClose more dealsā€ or ā€œFind more leadsā€ may be good goals, but they donā€™t do anything to create a path to help you meet… Read more »



Donā€™t Head Back to School without Issue 71 of American Lifestyle Magazine

Issue 71 of American Lifestyle magazine hits homes just as families are winding down their summer breaks and preparing to send kids back to school. The mentality associated with transitioning from summer to fall always comes with the sense of getting back to the grind, a slower pace, and a more steadier schedule. Youā€™ll feel… Read more »