4 Surefire Ways to Reach Millennials in Real Estate

Millennials have quickly become the largest generational group in the country, surpassing the baby boomers. What does this mean for REALTORS®? That there is an abundance of first-time home buyers that are perusing the market for an agent. To capitalize on this unmatched opportunity, REALTORS® must cater their marketing tactics to align with the needs… Read more »


4 Tips for How to Create a Listing Ad That Sells

So you just got your hands on a beautiful property. What’s next? Create a killer listing ad! A listing ad is the ideal way to market a home. In fact, it’s the backbone of real estate. From the photography to the call to action, a properly designed ad can help quickly move a property, whereas… Read more »



Will AI Replace Financial Advisors? 4 Ways to Outshine the Latest Tech

There’s no question that AI and finance are made for one another, but will AI replace financial advisors? Ensure you stay relevant with these uniquely human tactics. I recently came across a Reddit conversation where a student working to become a CFP asked, “Will AI replace financial advisors?” They were concerned about spending years pursuing… Read more »


Facebook Ads vs. Mailers: What Gets Better Real Estate Leads?

Marketing is all about reaching the right people with the right message, and in real estate, two of the most popular ways to do that are Facebook ads and direct mailers. But which one should you actually throw your budget behind? Which can you expect to bring in consistent leads?   Well, why not both?… Read more »


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The Entrepreneurial Spirit: 3 Steps to Fearless Marketing

Without a fearless attitude, you’ll often second-guess yourself and your decisions, holding yourself back from greatness. A few weeks ago, I attended the Marketing Nation Summit with our Vice President of Marketing, Josh Stike. The conference was a whirlwind of information, and I quickly realized that the ideas had to be shared! That being said,… Read more »


Get More Referrals From Friends and Family

Your friends and family should be one of your biggest sources of repeat and referral business, but only if they know what you do. In today’s episode of Above the Noise, inside sales manager Mike Campanile outlines three tips for using your personal relationships to garner more leads for your business. Video Transcription With the… Read more »


Do Something Amazing for Your Past Clients Every Month

How much attention and effort do you put into maintaining your client relationships? Salespeople are always looking for the next lead, they always want to put forth the smallest amount of effort on a fresh prospect and close them with solid pitch and a single phone call. But working new leads and turning them into… Read more »



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How to Grow Your Business by Referrals

We all know that referrals are the backbone of any industry. But oftentimes, it can be challenging to know just who to ask, or when to ask. In this episode of Above the Noise, Luke shares three tips to help you secure the type of referrals that can take your business to the next level…. Read more »


3 Essential Elements of Every Marketing Plan

The most effective way to scale your business and make more money is with amazing marketing, but amazing marketing can’t happen without a solid plan. Here’s how to formulate one that will take your income to the next level and beyond. Video Transcription We’ve come to that point in the year where you’re thinking about… Read more »


How to Use Emotion to Close Sales

Looking for ways to take your sales game to the next level? While touting your product’s great features may get you to the table, it’s appealing to your client’s underlying emotions that will help close the deal.   In today’s episode of Above the Noise, our Senior Sales Team Leader Luke Johnson runs through three… Read more »