There are excellent reasons for adding graphic elements to your blogs, social media posts, real estate flyers, and website that go beyond making them look more attractive and catching people’s attention. Graphic elements, whether they’re photos, diagrams, charts, tables, videos, illustrations, or something else that relies on our visual senses to appreciate, are all capable… Read more »
Graphic Design for Real Estate Agents: Free Resources, Tips, Tools
3 Reasons to Add a Personally Branded Magazine to Your Marketing Mix
Among the more unique marketing ideas for small businesses is a personally branded magazine. It’s high on the list of the most effective relationship marketing tactics used by real estate agents, financial advisors, insurance and mortgage brokers, lawyers, and other entrepreneurs who offer professional services as part of their brand strategy. Sending a personally branded… Read more »
7 Reasons for Agents to Use a Personally Branded Magazine
Real estate agents know the importance of following up with their clients but often find it challenging to know what to send and do it consistently and effectively Top-producing real estate agents know that maintaining and expanding their client base is paramount to their success. While acquiring new leads is essential, the true gold lies… Read more »
Home Closing Gifts: A Comparison of 5 Popular Options
How do you properly thank clients that put food on your table? If you’re like most agents, a closing gift is one of the ways you show appreciation. But good closing gifts are more than that. They can serve as a physical reminder of the relationship you’ve formed with them for years to come, opening… Read more »
Ep. 251: How to Generate More Leads Using Educational Workshops (with Faina Shapiro)
Lead-Generation Strategies Real estate agents should be offering more free educational workshops Who should listen: Anyone who has knowledge to share and is looking for opportunities to generate more leads for their business. Key idea: Offer an educational workshop and prospective clients will come to know, like, and trust you relatively quickly. The exposure… Read more »
Tips for Winning High-Net-Worth Clients
Lead generation for financial advisors is a more nuanced art than it is for most other service-based sales professionals. Other industry purveyors can be overt in their advertising and may have the luxury of being able to throw dirt at the wall until something sticks. That kind of marketing can reflect poorly on financial advisors…. Read more »
Is Buying Real Estate Leads Worth It in 2024?
Beyond the pros and cons, there is a bigger picture to consider when deciding whether paying for real estate leads is worth it The best lead generation system for Realtors® is the one that works for you. Some agents find great success with organic strategies, such as door knocking and blogging. Conversely, others rely on… Read more »
4 Mistakes Agents Need to Avoid When Listing a Property
Whether you’re a new agent or have been in the field for years, you know very well that the real estate market can be incredibly competitive. With so many properties for sale at any given moment, the key to success is to create a listing that really stands out. But, while it’s important to know… Read more »
The Best Platforms for Hosting Your Webinar
Webinars are becoming increasingly useful and effective ways to host live events on the internet. Though there are a number of platforms at your disposal, it’s important to make sure the platform you choose is right for you. Consider your budget and what type of features will be of most use to your webinars as… Read more »
Marketing Your Dental Practice for Summer
School is officially (or nearly) out for summer, depending on where you live—and that means a swarm of parents and children booking appointments they had been waiting to make because of busy schedules. But it’s not just parents and children. Everyone from twenty-something adults to elderly patient’s exercise their newly free summer schedules to prioritize… Read more »
How to Keep Your Patients, Patient
You made it as a as a healthcare professional. Meaning your waiting room is packed with patients who are ready to be enlightened by your knowledge. But sometimes, before patients even get to experience your expertise, they end up waiting longer than expected, which (literally and figuratively) does not sit well with them. Don’t let… Read more »
iBuyers vs. Agents: Is This a War Agents Can Win?
There’s no denying that the real estate industry has been poised for some radical changes that have now been made manifest. The rising popularity of ibuyers programs like Zillow Offers is one of those changes. ibuyers aren’t new. They’ve been around since 1989, when HomeVestors of America was founded. (HomeVestors is the parent company of… Read more »
