Business Networking Groups Networking groups can help you take a more formal and constructive approach to your professional networking efforts Who should listen: Motivated business owners who want to build connections with other entrepreneurs to collaborate, give and receive experienced advice, and exchange leads and referrals. Key idea: Membership in a networking group is… Read more »
Ep. 329: Why You Need to Add a Networking Group to Your Marketing Strategy
Ep. 508: The Best Golden Nuggets of 2023 | AI & ChatGPT
Improve Your Efficiency with Chatbots and AI Content Marketing Artificial intelligence has opened new doors to small business owners who struggle to meet the many demands on their time. From the progressive world of chatbots to the fascinating realm of automated content creation, businesses are harnessing the power of artificial intelligence (AI) to revolutionize… Read more »
Ep. 208: Why 80% Won’t Keep Their New Year’s Resolutions
5 Tips for How to Keep New Year’s Resolutions Many of us make new year’s resolutions for our personal growth, but what about for growing our businesses? And how can we make sure we reach our goals? Whether you’re searching for how to stick to new year resolutions, how to reach your goals, or… Read more »
Ep. 173: Adam Holt – Want Clients to Trust You? Lead with Advice.
How to Build Trust with Customers When Luke and Josh talk about how to build and nurture relationships, they are, in large part, talking about how to build trust with customers. For this week’s Stay Paid guest, developing trust in relationships with clients and prospects begins with clearly communicating three value propositions that all… Read more »
Ep. 245: Why Consistency Matters (with Luxury Agent Frank Isoldi)
3 Important Marketing Lessons Worth Repeating Who should listen: This episode is for sales professionals and marketers who wants solid proof that consistent, omnipresent marketing delivers a substantial ROI. Key idea: Become synonymous with the service/product you provide, and you’ll readily garner more new and repeat business. Action item: Do whatever you need to… Read more »
Ep 78: Leading FA Expert Shares Tips for Getting More Clients (with Nicholas Stuller)
Nicholas Stuller is an author and one of the world’s leading experts on financial advisors. He’s also the founder and CEO of MyPerfectFinancialAdvisor, which he intends to be the eHarmony of pairing investors with advisors. His new book, The Truth Shall Set Your Wallet Free, aims to debunk the myths that prevent people from… Read more »
How to Segment Your List for Targeted Marketing
How many email promotions do you get in a day from your favorite retailer or company? Do you ever get one in which the subject line seems tailor-made for you? Maybe it’s a piece of clothing that you’ve been looking for or an item of cookware you were just wishing for yesterday. Before you know… Read more »
Ep 77: These 20 People Will Take You to the Next Level (with Sean Carpenter)
Sean Carpenter is a real estate agent with 20 years of experience, who Inman once listed as one of the Top 100 Most Influential Leaders in Real Estate. In addition to working as an agent, he now shares his wisdom with agents nationwide through his many speaking and consulting engagements. His philosophy is “build… Read more »
7 Actionable and Unique Ideas for Luxury Real Estate Marketing in 2024
Updated September 21, 2023 As much as the luxury real estate market has been affected by fluctuations in the larger economy and the aftermath of the pandemic, we seem to have settled into a new norm. Mid-year updates suggest that compared to the second half of 2022, real estate professionals are more upbeat about what… Read more »
The 3 E’s of Content Marketing: A Universal Strategy
“What type of content should I send to my audience?” is among small business owners’ most frequently asked questions. Use the 3 E’s and never worry again. You’ve probably heard the buzz about content marketing, but if you’re not a marketing pro, you might still be wondering, “What’s the deal, and why should I bother?”… Read more »
Ep. 171: Tamara Johnson: Dream big. Fail hard. Get back up.
This is Not a Failure to Success Story. Nor is it a story about succeeding and then failing. It’s not even a story illustrating the quaint but annoying panacea: Success is not final; failure is not fatal. It is, however, a story to which every entrepreneur can relate. It’s a story for anyone who… Read more »
Ep. 222: 4 ways to generate leads in 2021
4 Hot Marketing Ideas for 2021 They’ve been around for years but in 2021, these four marketing ideas—three based solidly on evolving technology and one on good old-fashion human contact—will be at the top of every smart entrepreneur’s list: YouTube videos Predictive analytics Marketing automation Relationship marketing YouTube: Video marketing has become essential… Read more »