Agents need a quick but effective way to nurture relationships within their sphere. COVID-19 postcards for agents are an economical and efficient solution. If you listen to some of the top real estate podcasts that have been streaming during the last six to eight weeks, you’ll hear experts advising their listeners to keep their marketing… Read more »
5 Examples of COVID-19 Postcards for Agents
10 Best Ways to Connect with Younger Homebuyers
According to NAR’s mid-year demographic survey, the average real estate agent is a 55-year-old white female who attended college and is a homeowner. By contrast, the median age of first-time homebuyers is 33. That means that real estate professionals may not be plugged in to the platforms and processes that make for effective marketing and… Read more »
Ep. 141: Ed Stulak- Grow and Maintain Your Following on Instagram
Ed Stulak is a New Jersey licensed REALTOR® and social media star. He has a new course that teaches everything he has learned over the last eight years about building a following on Instagram, including the basics of Instagram, personal branding, and strategies to build your following. He has been featured in publications… Read more »
Top 5 Ways Agents Can Create an Exceptional Customer Experience
There’s certainly no shortage of real estate agents out there. According to NAR’s 2018 Member Report, there are currently 1.3 active REALTORS® in the U.S. That means there are countless agents in your community looking to earn the business of the same customers as you. Once you’ve won the listing, don’t consider that battle over—you need… Read more »
How to Use Email to Increase ROI on Your Open House
Open houses can be great for a lot of reasons. DOWNLOAD: FREE OPEN HOUSE KIT On one hand, they’re an effective way to get local leads interested in a property you’re trying to sell. On the other, they give you an amazing opportunity to connect with buyer leads—particularly if you’re hosting an open house as… Read more »
Pop-Bys for Realtors®: Ideas, Free Gifts, & Tracking to Use Year-Round
Updated February 2023 You, dear real estate agent, are one smart cookie. You’ve already figured out that the best way to stay top of mind and garner referrals is to consistently stay in touch with your clients. And savvy professional that you are, you also know that a quick pop-by during which you deliver a… Read more »
5 Effective Summertime Follow-Up Strategies for Agents
While many businesses thrive in the summer, this season can be a bit hit-or-miss for real estate agents. Sure, the spring market provides ample opportunities for making new connections and getting plenty of buyer and seller leads. But the summer is, by nature, a difficult time to keep in touch. With so many past clients… Read more »
Ep 137: Patrick Brewer – How to Turn Strangers into Raving Fans
Patrick Brewer is the founder of SurePath Wealth, an ensemble financial practice with seven offices across the country. He’s also the host of The Model FA podcast, which covers best practices for financial advisor practice management and marketing. Today on Stay Paid, Patrick offers strategies for connecting with prospects, and ultimately turning them into… Read more »
Ep. 64: Creating a Proactive Customer Experience
Are you giving your customers an experience they’ll remember? There’s a big difference between providing basic customer service and creating an exceptional experience that’s truly worth talking about. On this week’s episode of Stay Paid, hosts Josh Stike and Luke Acree are joined by Mike Graziola, the VP of Operations and Client Success for… Read more »
Increase Your Wallet Share with High-Net-Worth Clients
If you’re managing the wealth of high-net-worth clients, you’re probably very invested (pun intended) in those relationships. But do your clients feel the same way about you? While you may think you’ve got an exclusive relationship with your wealthiest clients, it’s also very possible some of them are working with other investors. So, how do… Read more »
3 Reasons to Add a Personally Branded Magazine to Your Marketing Mix
Among the more unique marketing ideas for small businesses is a personally branded magazine. It’s high on the list of the most effective relationship marketing tactics used by real estate agents, financial advisors, insurance and mortgage brokers, lawyers, and other entrepreneurs who offer professional services as part of their brand strategy. Sending a personally branded… Read more »
Ep 128: DEEP DIVE – Seth Greene – The Lead Generation Tips No One is Telling You
Seth Greene is the nation’s foremost authority on growing your business. He is the cohost of the SharkPreneur podcast with Shark Tank’s Kevin Harrington—named one of the top ten podcasts to listen to in 2019 by Nasdaq. He’s also the founder of the direct response marketing firm, Market Domination, and a seven-time best-selling… Read more »
