Including one ad that delivers the motherlode of Facebook real estate leads You know real estate. It’s what you do. You enjoy it, you’re good at it, and you make a decent living at it. But, of course, you’d like to increase your annual GCI (what agent wouldn’t?), and you more than likely have been… Read more »
The 3 Best Facebook Ads for REALTORS®
2023 Guide to Branding Your Real Estate Business
The guide that answers all your burning questions about how to best brand your real estate business and become the successful entrepreneur you were meant to be. When agents go about building a strong real estate business, one of the first things the smart ones do is brand their business. Why? There are compelling reasons… Read more »
Zillow: How Worried Do Agents Need to Be?
Updated October 2021 If you haven’t asked, then you’ve got your head in the sand. Contrary to what industry news and conference keynotes might lead you to believe, not every agent hates Zillow. Granted, I had little success when searching for any positive agent reviews of the behemoth. Even so, I have to assume that… Read more »
The Best Real Estate Postcards for Farming
With all the sophisticated marketing tactics available to modern real estate agents, you might ask, “Do postcards still work in real estate?“ Yes, they do. If they didn’t, there wouldn’t be a boatload of blogs written about them answering all sorts of questions: What is a real estate postcard? What is a farming postcard? What… Read more »
7 Must-Have Real Estate Postcards for Agents
It’s likely you already know that real estate direct mail postcards (and direct mail in general) are an effective way to generate brand recognition and leads. Real estate postcards also have some unique benefits that make them an excellent choice if you are just starting to experiment with direct mail marketing: Postcards don’t use envelopes,… Read more »
Top 5 S.M.A.R.T. Goals for Real Estate Agents
A new year means new opportunities, but only if you think S.M.A.R.T. If you’re a real estate agent looking to grow your business, you’ll need to have an effective plan of attack—clearly defined goals that are not only achievable but that will also move the needle for your business. That’s why setting S.M.A.R.T. goals is… Read more »
The Dos and Don’ts of User Experience
Web design encompasses many things, but the one thing that should remain at the core of every website is how seamless the user experience (UX) is. Any visitor to a website should be able to navigate the various pages with ease and have an experience that makes them want to come back for more. Our… Read more »
3 Principles to Becoming a Cold-Calling Master
If you’re in sales, cold calling will be an integral part of the game. At ReminderMedia we make thousands of calls a day and take a hard look at every aspect of our process. You don’t have to work inside sales to benefit from being able to leverage every dial though. Mastering the art of… Read more »
9 Freakin’ Awesome Facebook Marketing Ideas for Real Estate Agents
Social media marketing for small business . . . Facebook post ideas for small business . . . Real estate post ideas for Facebook . . . Facebook lead generation for REALTORS® . . . Facebook story ideas . . . You search and search, and you still haven’t found the best answer to your… Read more »
How to Explain the End of Zillow Offers to Your Clients
For many real estate professionals, Zillow often seems to represent an existential threat to their businesses, and to the industry as a whole. The scale of their influence and impact, as well as their online dominance, have long been a source of frustration for agents and brokers. The launch of their iBuyer, Zillow Offers, in… Read more »
Ep. 335: In This Corner . . . Transactions vs. Relationships 🥊🤕
Relationship Marketing or Transactional Marketing Which is right for you? Who should listen: Salespeople who want a balanced approach to determining the effectiveness between transactional and relationship marketing and help deciding which may be the best fit for them. Key idea: While transactional and relationship marketing are distinctly different strategies, they align on many… Read more »
How to Invest in Real Estate as a Real Estate Agent
For many real estate agents, there’s a desire to move beyond the transactional and build a real estate business focused on long-term financial growth and stability. By investing in real estate, either in your local market or in desirable markets around the country, you can create a portfolio of properties that grow in value through… Read more »
