In the post-COVID marketplace, service professionals will need to adapt to new and different strategies for online prospecting. Listen in as Eric Feng shares with Luke and Josh the three steps service professionals can take to create an attraction-based business—one where quality clients come looking for you—that’s immune to threats like COVID-19. Identify, research,… Read more »
Ep. 153: Eric Feng – Top 12% Global Speaker on How to COVID-Proof Your Business
Your End-of-the-Year Agent Checklist
You may be looking forward to the end of the year as a time to catch your breath between the unpredictable 2020 market and the sure-to-be-active Spring 2021 market. However, it’s important to use the precious downtime around the holidays to take care of your business and plan for the future. Below you’ll find an… Read more »
5 Lead-Producing Direct Mail Marketing Ideas for Real Estate Agents
Updated September 20, 2023 The most successful direct mail campaigns provide genuine value that get you past the trash can and into the home Even today, when everyone seems glued to a computer screen or a smartphone, direct mail is still an effective way for real estate agents to get their brand and message in… Read more »
Ep. 266: 8 Videos Every Business Should Be Filming
Video Marketing for REALTORS® Creating a marketing video for your real estate business can be easy. These are the 8 types you’ll want to film. Who should listen: Real estate agents and other entrepreneurs who want to add videos to their marketing toolbox, but aren’t sure what types of videos they need and how… Read more »
What to Do Your First Year as a Real Estate Agent
A month-by-month guide to a profitable first year. The process of obtaining a real estate license involves months of planning and preparation, only to find out that you’ve done little to prepare for the actual day-in and day-out practice of real estate. Once you’ve passed your test, it’s time to get to work building your… Read more »
6 Easy Ideas for Converting FSBOs Into Clients
According to the National Association of REALTOR®’s (NAR) most recent statistics, approximately 8% of home sales were For Sale By Owner transactions. That represents a significant portion of the market, so tapping into it can have a big impact on your bottom line. If you’re looking for the opportunity to convert FSBOs into clients, you’ll… Read more »
How to Invest in Real Estate as a Real Estate Agent
For many real estate agents, there’s a desire to move beyond the transactional and build a real estate business focused on long-term financial growth and stability. By investing in real estate, either in your local market or in desirable markets around the country, you can create a portfolio of properties that grow in value through… Read more »
11 Strategies for Working with Freelancers
You’ve probably heard the saying “A jack of all trades is a master of none.” It simply means that nobody can do everything equally well. If you find yourself constantly trying to juggle all of the demands of your professional life as a real estate agent or broker, you may realize that you are better… Read more »
Ep. 267: How You Train 76 Agents to Close 800 Transactions (With Mark Pattison)
Training for Real Estate Agents Mark Pattison Shares His Custom-Made Curriculum Who should listen: Brokers who want to build teams and train their agents to become superproducers. Key idea: You can’t scale if you don’t have the right systems in place. Action item: Implement Mark’s C-TEST for your follow-up. When you watch this week’s… Read more »
10 Ways to Protect Your Real Estate Business From Market Fluctuations
Real estate is an unpredictable business, and it can change based on financial, social, and even natural events. When times are good, new agents flood the market, looking to hit the ground running. However, when times are bad, many agents are unprepared to weather even the most foreseeable downturns. Protecting your business during difficult times… Read more »
Ep. 293: Conviction Marketing: Become a Category of 1 (with Kelly Roach)
Content Marketing Like You’ve Never Thought of It Before Who should listen: If you dream of hitting it big, we mean really big, in business, then listen to this episode and the advice given by a coach who turns overworked entrepreneurs into titans of their industries. Key idea: If you’re serious about being an… Read more »
15 Cheap Marketing Ideas for Real Estate Agents on a Budget
Let’s say you’re a real estate agent who’s fairly new to the business, or you’re a broker who’s starting to build a team, and you’ve got to figure out how to manage marketing for a small business on a tight budget. Well, rest easy because you’ve come to the right place! I’ve got some inexpensive… Read more »
