In an industry like real estate, client management is more than a buzzword. In fact, it’s a main factor in what keeps your business afloat. Not only can client satisfaction make your job easier, it can lead to powerful client testimonials that can help increase the volume of your sales. But you may be wondering—just… Read more »
The Benefits of Client Testimonials for Agents
5 Tips for Nurturing and Closing Leads from Zillow and Realtor.com
With so many of the national real estate portals—Realtor.com, Zillow, and others—generating and offering leads for sale, purchased internet leads have become a source for many of today’s real estate professionals. But, once you’ve purchased and received the lead, how do you turn that into viable business? The advent and continuing rise of third-party, pay-to-play… Read more »
What to Send to Your Email List
Your email list is a great way to keep people in your circle updated and informed—letting them know what you’re up to, as well as what you have to offer. It might be tough to decipher what information is worth sharing and how often to send out emails, but, once you find a good rhythm,… Read more »
Common Geofarming Mistakes (and What You Should Do Instead)
Farming is one of the most effective strategies you can use to zone in on a target market and become the dominant real estate agent in a specific area or with a specific demographic. While many have mastered the basics of farming, agents can get better results from farming by avoiding common mistakes and remembering… Read more »
Ep. 134: Kim Angeli – Post-Pandemic Prep: Why Agents Should Join Nextdoor
Kim Angeli is the founder and president of Grateful Box, a company on a mission to help people drive an attitude of gratitude. The company also assists business owners in developing a raving fan plan—connecting with the clients beyond the transaction. On today’s episode of Stay Paid, Kim talks about the ways she has… Read more »
How to Track Print Ads in Google Analytics
Google Analytics is a great tool for tracking your online marketing efforts. But what about when your ads aren’t online? Here’s a nifty trick for that. Google Analytics can be a great tool to improve your marketing efforts. It can show you where your visitors are coming from and what they do while they’re on… Read more »
Why Community Engagement is Crucial to Your Success
The foundation of business is relationships. When you build and maintain solid relationships with your clients, you’ll bring in a steady stream of referrals and repeat transactions. The key to establishing and strengthening relationships is community engagement. People want to know, like, and trust you The reason why so many prospecting efforts miss the mark… Read more »
Ep. 136: Paul Coan–Can Financial Advisors Beat the Market?
Paul Coan is the founder and CEO of Ploutos Weath, a strategy platform for financial advisors, helping them to develop portfolios that perform while allowing them to keep complete control—freeing them up to focus on new and existing clients. He is also the author of Asset Protection & Wealth Preservation: A Guide to Help… Read more »
What to Do After You Get Your Real Estate License
I remember the blind panic I felt when I started working with my first real estate client. All at once, I realized that all of the facts and figures I had memorized for my licensure test were useless for the nuts and bolts skills I suddenly needed. I didn’t know what documents I needed to… Read more »
Ep. 141: Ed Stulak- Grow and Maintain Your Following on Instagram
Ed Stulak is a New Jersey licensed REALTOR® and social media star. He has a new course that teaches everything he has learned over the last eight years about building a following on Instagram, including the basics of Instagram, personal branding, and strategies to build your following. He has been featured in publications… Read more »
3 Practices Every Business Should Continue Post-Quarantine
Despite this being a strange and difficult time for business owners, many have gotten creative and adapted in order to stay afloat. Whether it be offering takeout or upping their online marketing, innovation has been the name of the game. But what happens when quarantine ends and business is allowed to resume as normal? Should… Read more »
3 Ways to Diversify Your Marketing & Capture More Leads
Would you rather be a jack-of-all-trades or a master of one? This question might be hard to answer, especially when it comes to your business. But the truth of the matter is, putting 100% of your marketing budget into one single source will not drive the results you want. In fact, it will end up… Read more »
