Here’s How Small Business Owners Can Address Differences in the Workplace

There are so many challenges facing small business owners every day. From managing employees to making sure financial goals are met, it can be overwhelming to ensure everything is in place to take your business to the next level. But sometimes external forces that put pressure on you and your business can feel like the… Read more »


LendingTree Report Is Good News for Agents

Agents can expect more home sales in the next year, making now a critical time to get reacquainted with the people in your contact database. There’s no denying the COVID-19 pandemic has taken its toll on many lives and livelihoods, and it’s not over yet. Uncertainty still renders defunct what used to be our routines…. Read more »


Ep. 168: How to Use the Predictive Index to Build a Team

   The Predictive Index Test Also known as the PI index or PI behavioral assessment, the Predictive Index test can help you select employees who will give you the range of behaviors at work that will create strong relationships, teams, and businesses. In the movie, The Princess Bride, there is a scene in which… Read more »


man typing at laptop

The 8 Best Tips to Drive Leads For Your Business

Leads are the lifeblood of all businesses. If you can’t acquire new leads, your business can’t grow. And while this is probably obvious to most business owners, there are still plenty who aren’t sure of the steps they need to take to keep their pipelines full. We have shared countless tips over the years to… Read more »


Ep. 176: How to Get More Leads with Lead Magnets

 How to Build an Email List and Attract New Customers Using Lead Magnets One of the best ways to build an email list and attract new customers is to offer a lead magnet. A lead magnet is something of value that you offer to your target audience in exchange for their email address and/or… Read more »


7 Ways Agents Can Differentiate Their Service from the Competition

As of September 2023, the National Association of REALTORS® had a membership roster of more than 1.5 million people. Odds are, wherever you are there are plenty of other agents competing for the same clients and listings. So how can you ensure that your service and personality stands out so you can generate leads more… Read more »


faina shapiro podcast

Ep. 251: How to Generate More Leads Using Educational Workshops (with Faina Shapiro)

 Lead-Generation Strategies Real estate agents should be offering more free educational workshops Who should listen: Anyone who has knowledge to share and is looking for opportunities to generate more leads for their business. Key idea: Offer an educational workshop and prospective clients will come to know, like, and trust you relatively quickly. The exposure… Read more »


7 Winning Instagram Strategies for Financial Advisors

Guest blogger Andre Oentoro shares savvy strategies that will turbocharge your financial advisory prowess and influence on Instagram. Instagram, once the humble home of latte art and sunset selfies, has transformed into a dynamic stage for businesses across various industries, including the financial services sector. With a staggering 2.35 billion monthly active users, this social… Read more »


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Content Pillars for Social Media: A Beginner’s Guide for Busy Real Estate Agents

Social media managers can get deep into the weeds when developing their content pillars and aligning them with an overall social media marketing strategy. They consider factors such as page authority, keyword optimization, backlinks, and a bunch of other technical aspects that only the professionals truly understand. We won’t get that deep—your job is to… Read more »


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Ep. 408: No Plan B—From Poverty to Millionaire Entrepreneur (with Letisha Jackson)

 Sometimes Determination Is All You Have Key idea: Don’t let a lack of experience, money, systems, or some other perceived “essential” stop you from getting ahead. When determination is all you have, work with that. This week’s Stay Paid guest is Letisha Jackson, the CEO of Jackson Insurance Group in Tupelo, Mississippi. Letisha’s a… Read more »


Top 25 Best Referral Partners for Realtors®

Partner with These Businesses to Get Free Real Estate Leads Forming an agreement with strategic partners to share referrals is among the fastest, easiest ways to get real estate leads. Get your FREE referral partner worksheet here. A large host of studies report that referrals are among the most trusted sources of product and service… Read more »


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Ep. 427: Everything You Need to Know to Build a Strategic Referral Partnership

 Referral Partnerships What They Are, Why You Need Them, and How to Develop Them Key idea: Having a network of referral partnerships among local businesses will provide you with a number of benefits, including giving you a way to improve your lead generation and enhance your value to clients. Developing referral partners is one… Read more »