Updated May 5, 2021 There is no shortage of advice available to financial advisors and broker-dealers about how to market their businesses. Iâve seen advice ranging from sending birthday and holiday cards to hiring a marketing firm or consultant whose expertise is working with financial services professionals. But if youâre a new advisor whoâs only… Read more »
The Best Marketing Plan for Financial Advisors – What the Data Say
2023 Guide to Branding Your Real Estate Business
The guide that answers all your burning questions about how to best brand your real estate business and become the successful entrepreneur you were meant to be. When agents go about building a strong real estate business, one of the first things the smart ones do is brand their business. Why? There are compelling reasons… Read more »
11 Real Estate Influencers Agents Should Be Following
The world of real estate can get competitive, so itâs crucial for agents to understand what their peers are doingâparticularly the most successful among them. If youâre looking to dominate your local real estate market, here are 11 thought leaders you need to follow on social media right away. Tom Ferry View this post on… Read more »
How to Find Houses for Sale by Owner (FSBO)
For sale by owners (FSBO) can be great opportunities to earn listings for real estate agents. All you have to do is convince the owner that they will be better off with your advice and guidance, so be ready to sell yourself and the value you provide. But before you have to worry about pitching,… Read more »
Ep. 211 Jeff Lerner: Giving away millionaire secrets
ďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťżďťż How to Use Retargeting Ads as a Part of Your Digital Marketing Strategy Jeff Lerner is the epitome of the entrepreneur who simply wonât quit. During his interview with Luke and Josh, he explains that he: Dropped out of high school to become a jazz musician ⌠Got fired from his first job after… Read more »
Home Closing Gifts: A Comparison of 5 Popular Options
How do you properly thank clients that put food on your table? If youâre like most agents, a closing gift is one of the ways you show appreciation. But good closing gifts are more than that. They can serve as a physical reminder of the relationship youâve formed with them for years to come, opening… Read more »
Zillow: How Worried Do Agents Need to Be?
Updated October 2021 If you havenât asked, then youâve got your head in the sand. Contrary to what industry news and conference keynotes might lead you to believe, not every agent hates Zillow. Granted, I had little success when searching for any positive agent reviews of the behemoth. Even so, I have to assume that… Read more »
The 3 Best Facebook Ads for REALTORSÂŽ
Including one ad that delivers the motherlode of Facebook real estate leads You know real estate. Itâs what you do. You enjoy it, youâre good at it, and you make a decent living at it. But, of course, youâd like to increase your annual GCI (what agent wouldnât?), and you more than likely have been… Read more »
Is Buying Real Estate Leads Worth It in 2024?
Beyond the pros and cons, there is a bigger picture to consider when deciding whether paying for real estate leads is worth it The best lead generation system for RealtorsÂŽ is the one that works for you. Some agents find great success with organic strategies, such as door knocking and blogging. Conversely, others rely on… Read more »
Turning a Lost Sale into a Learning Opportunity
Even the best salespeople have off days, when nobody on the phone seems to want to do business with them. Itâs important not to view these instances as failures, but rather, as opportunities that can be turned into something far more successful. With these tips, youâre sure to put yourself one step above the competition…. Read more »
15 Cheap Marketing Ideas for Real Estate Agents on a Budget
Letâs say youâre a real estate agent whoâs fairly new to the business, or youâre a broker whoâs starting to build a team, and youâve got to figure out how to manage marketing for a small business on a tight budget. Well, rest easy because youâve come to the right place! Iâve got some inexpensive… Read more »
9 Freakinâ Awesome Facebook Marketing Ideas for Real Estate Agents
Social media marketing for small business . . . Facebook post ideas for small business . . . Real estate post ideas for Facebook Facebook lead generation for REALTORSÂŽ . . . Facebook story ideas . . . You search and search, and you still havenât found the best answer to your most burning question:… Read more »