We recently highlighted the benefits of blogging for Realtors®. From establishing authority, providing social media content, and building an email list of subscribers, the advantages are vast. That probably brings you to the looming question—how do I get started? But fear not! Thanks to advances in technology, making a blog is a lot easier than… Read more »
How to Create a Blog in 5 Simple Steps
Say Happy Holidays With Issue 73
It feels a little odd to be writing about the winter holidays when I’m wearing a short-sleeve shirt. But the reality is that the holiday season will be here before you know it, and it’s a good idea to start preparing now. We are no different. That’s why we’ve been busy working on the Holiday… Read more »
Customer Story: “I’m Doing Extra, I’m Doing a Little Bit More”
Tammy Montevideo, Broker with First Point Real Estate, wanted marketing that was simple and effective, and chose American Lifestyle magazine to stay in touch with the people that matter most to her brokerage. “The types of marketing we do is very important to our image. That’s why I like to give American Lifestyle magazine as… Read more »
ReminderMedia Gets Crafty with Hand-Painted Textile Designs
ReminderMedia staff found inspiration in the botanical textiles designed by Kate Troyer of Wippowillow, and organized a Craft Week to try their hand at creating handmade textile designs of their own. The current issue of American Lifestyle magazine features the article “Making Textiles Sing,” which showcases Kate Troyer’s artistic journey as she carves out a… Read more »
Should You Pick Up the Phone After Sending Your Magazine?
Yes, American Lifestyle magazine is a high-quality marketing tool that has been designed to help you garner repeat and referral business. However, like anything else in life, these results don’t come without a little effort on your end. But does that mean you need to pick up the phone after your mailing goes out? To… Read more »
Step-by-Step Instructions to Set Up a Facebook Business Page
Are you looking to grow your brand on Facebook? While you can make connections through your personal account, the only way to truly make waves on Facebook is through a dedicated business page. Today on Put a Pin in It, Andrea Tremper gives step by step instructions for creating a professional business page that… Read more »
Why Giving American Lifestyle Magazine as a Gift Works
In an industry where relationship management is one of the main pillars, client perception is crucial. To increase their image, agents provide gifts to clients for various occasions—closings, holidays, and special events. From signs that display a homeowner’s new address to baskets of delicious baked goods, the gift options seem to be endless. However, if… Read more »
How to Keep Up with the Follow-Up Game in Real Estate…Without Being Annoying
Angela Yungk is a contributing writer and creative entrepreneur with a diverse background in media and real estate. Staying top of mind with clients is crucial in real estate, but no one wants to feel like they’re being pestered. You can’t constantly be asking your clients when they’re ready to buy or sell. The key… Read more »
How to Decide on a Target Audience
If you’re looking to grow your business in a scalable, sustainable way, it helps to have an ideal clientele in mind. Today on Above the Noise, Andrea Tremper reviews three ways you can connect with your target audience on Facebook. Video Transcription In the world of business, you generally want to sell as many… Read more »
The Best Marketing Strategies for Your Small Business
Of all the types of marketing strategies out there, the one I’m about to discuss with you is easy to understand, simple to implement, and, above all, exceptionally effective. And whether you’re a real estate agent, independent financial advisor, insurance broker, roofer, landscaper, interior designer, or any other type of small business owner, you can… Read more »
6 Outstanding Ideas Agents Can Use to Say Thank You
One of the biggest challenges presented by the COVID pandemic has been finding ways to stay connected while social distancing. For many real estate professionals, the end of the year is a time for hosting big events, organizing pop-by visits, and getting together for coffee or a meal. Since that still isn’t possible for most… Read more »
Tips for How to Write an Irresistible Property Description
When you became a real estate agent, you may not have realized how much writing you would be required to do. You’re not just writing contracts, but promotional materials, mailers, website copy, and more, including property descriptions. If every listing description feels like you’re reinventing the wheel, it’s time to create a systematic way of… Read more »

