Are you at the beginning stages of developing a content marketing strategy? Do you want to add another powerful lead-generating tactic to your marketing plan? Could it be that you’re excited to share your expertise with your audience of ideal clients? All of these are supremely good reasons for starting a real estate blog. Real… Read more »
Your Complete Guide to Starting a Real Estate Blog
2023 Guide to Branding Your Real Estate Business
The guide that answers all your burning questions about how to best brand your real estate business and become the successful entrepreneur you were meant to be. When agents go about building a strong real estate business, one of the first things the smart ones do is brand their business. Why? There are compelling reasons… Read more »
11 Real Estate Influencers Agents Should Be Following
The world of real estate can get competitive, so it’s crucial for agents to understand what their peers are doing—particularly the most successful among them. If you’re looking to dominate your local real estate market, here are 11 thought leaders you need to follow on social media right away. Tom Ferry https://www.instagram.com/p/By2uJEVnWxB/ There’s a reason… Read more »
The 5 Best SEO Tips for Your Blog
Search engine optimization is a phrase that keeps on attracting attention—and there’s a reason. SEO is a crucial step before pressing “publish” on your blog post. It’s what puts you higher on Google’s ranking, making your blog one of the many to click on and continue reading. If you don’t have a blog up and… Read more »
Ep. 249: 3 Ways to Stay Relevant Amid Increasing Technology (with Mike McGlothlin)
How to Stay Relevant When Technology Threatens Your Job Who should listen: This episode is for financial advisors, real estate agents, and other small business owners wanting to know the way to long-term business success in a world of increasing DIY technologies. Key idea: Deep knowledge of your business, providing value and building trust,… Read more »
The Only 3 Real Estate Content Ideas You’ll Ever Need
Image source Here’s the problem with nearly all articles promising to offer you real estate content marketing ideas . . . They offer lists (sometimes really long lists) of disjointed content ideas that are meant to help stimulate the creative side of your brain about the types of content you can create—blogs, videos, newsletters, and… Read more »
7 Costly Mistakes Everyone Makes with Direct Mail Marketing Campaigns
Congratulate yourself on making the decision to start using direct mail! Direct mail is a marketing tool that, unfortunately, some business owners don’t believe in. But you know better! Still, you do need to take some care when using direct mail. Specifically, you want to avoid these seven costly mistakes when planning your direct mail… Read more »
Ep. 222: 4 ways to generate leads in 2021
4 Hot Marketing Ideas for 2021 They’ve been around for years but in 2021, these four marketing ideas—three based solidly on evolving technology and one on good old-fashion human contact—will be at the top of every smart entrepreneur’s list: YouTube videos Predictive analytics Marketing automation Relationship marketing YouTube: Video marketing has become essential… Read more »
Among the Best Insurance Podcasts, Stay Paid Stands Apart
Get ready to revise your podcast playlist and enjoy a weekly dose of practical marketing and sales advice from top insurance experts. Stay Paid: Insurance & Financial Marketing, the newest podcast feed from ReminderMedia, has earned its place among the best insurance podcasts for serious agents and brokers. Hosted by Luke Acree and Josh Stike,…
We recently highlighted the benefits of blogging for REALTORS®. From establishing authority, providing social media content, and building an e-mail list of subscribers, the advantages are vast. That probably brings you to the looming question—how do I get started? But fear not! Thanks to advances in technology, making a blog is a lot easier than… Read more »
How to Create a Blog in 5 Simple Steps
Grow Your Blog Using SEO
One of the best ways to blow up your blog is with SEO. When you optimize your content for search engines, your blogging efforts are much more likely to end up on the coveted 1st page of results. Follow these four tips to make sure your blogs are fulfilling basic requirments for ranking. Video Transcription… Read more »
Ep. 200: Q&A with Josh and Luke (It’s our 200th episode!)
How to Start a Blog It’s easy to understand why some people think it’s a complicated process. It’s not. For the 200th episode of Stay Paid, Luke and Josh answered fans’ questions about the podcast, their differing opinions, what they most liked about hosting a show, and more. One fan expressed some trepidation, but… Read more »
